We eat with our eyes first. Remember that expression? It may be old, but it's still true when it comes to consumers' choice of fresh meat and seafood. This is why finding the right packaging for your product is essential.

To make products more appealing to consumers, we work with meat and fish producers using SkinTite™ second skin films, which fit tightly around the product to make it look as attractive and delicious as possible.

Compared to traditional MAP packaging, vacuum skin packaging offers meat lovers better flavor, longer shelf-life, less food waste, no leakage and easy handling and disposal.

Find out more about the key advantages of SkinTite® meat packaging versus MAP packaging.

In today's increasingly visual and digital marketplace, growers, packers and retailers can and should add eye appeal to their innovation efforts, as a complement to 'must have' purchase drivers of quality and taste.

Find out more about Amcor's full portfolio of meat and seafood packaging solutions in Europe here

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Amcor plc published this content on 03 August 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 03 August 2021 13:02:17 UTC.