Hosted annually by
Speaking at the awards ceremony,
'Our partnership with AFI is one example of the work we've been doing with our local industry and global partners to explore new and innovative ways to facilitate access to new markets and grow sustainable demand for South African produced jewellery and design. We believe there is a significant opportunity to develop and grow the local platinum jewellery industry, thereby contributing to job creation and economic growth.'
This year's theme - Designed for Men of Platinum - was developed in consultation with PGI India and was inspired by consumer research that identifies men's jewellery as a growing demand segment for platinum jewellery, but with a limited product offering. In total, 130 entries were received, and the judges selected 20 finalists across the professional and student / apprentice categories.
The top four finalists in each category will receive a cash prize. Once it is safe to travel, the winners and runners-up from both categories will attend a weeklong workshop with PGI India and may eligible to participate in the design sourcing process for one of PGI India's prestigious brands.
Contact:
Tel: +27 (0) 11 373 6239
Email: emma.chapman@angloamerican.com
Notes to editors
AFI platforms include: the anticipated pan-African Fashion Weeks,
The efforts of AFI in the African creative industry is underpinned by a commitment to preserve the planet and usher in a new era of inclusivity within the global industry. AFI offers emerging and established creatives effective marketing and business platforms, which serves as a catalyst for growing global strategic networks.
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