Apple could become the world's first company to reach $3 trillion, following reports of a $375bn deal struck with China. At yesterday's market opening, shares rose 3.5 per cent to $169.09. Apple's valuation was consequently raised to $2.8 trillion, putting the company in the pole position compared with competitors. According to the Telegraph, the increase was caused by Morgan Stanley's analysts putting a $200 share target on the Cupertino company, raising its value to $3.3 trillion.
Commenting on the news, marketing expert Allyson Stewart-Allen said: "What has made Apple famous is its designs, usability and importantly its brand which seems to have so far avoided the scandals that have plagued Meta and Twitter."
(c) 2021 City A.M., source Newspaper