MUNICH, Sept 15 (Reuters) - Language learning app Babbel
hopes to join the ranks of 'unicorn' tech startups with a market
valuation of around $1.5 billion when it opens the German autumn
The German firm competes with Pittsburgh-based Duolingo
, whose shares rallied in its U.S. stock market debut in
July and is now valued at around $6 billion.
Babbel said on Wednesday it would sell its shares at 24 to
28 euros to give the business, founded in Berlin in 2007, an
equity value of up to 1.26 billion euros ($1.5 billion).
At the top end of the range, the Frankfurt IPO would value
Babbel at a multiple of more than 8 times its revenue last year.
That compares to a multiple of 37 times for Duolingo, which is
also lossmaking, Refinitiv data shows.
Of proceeds from the IPO of up to 364 million euros, at most
204 million euros could accrue to Babbel through the sale of new
shares, with existing shareholders accounting for the rest.
"The positive feedback and interest from investors show us
that we are pursuing the IPO at the right time," Babbel Chief
Executive Arne Schepker said in a statement.
Babbel offers lessons in 15 languages on a
subscription-based smartphone app, featuring comprehension and
speaking drills. With its newer Babbel Live product, students
can join group classes with a teacher via video conference.
The company said in its prospectus it will invest proceeds
from the IPO in its product for business customers, as well as
expand further in the United States.
It has grown during the coronavirus pandemic, as people
spent more time studying at home. Revenue rose 18% in the first
half of the year to 83 million euros, although its operating
loss grew by 49% from a year ago to 30 million euros.
The Babbel IPO opens the autumn season in what has already
been a busy year for stock market listings in Germany.
Sixteen companies - including AUTO1 and Vantage
Towers - have raised 9.8 billion euros in the year to
date, Reuters calculations show.
Subscriptions for the Babbel IPO run until Sept. 22, with
first trading in its shares two days later. Next up is
automotive supplier Vitesco, which is being spun off by its
parent Continental on Thursday.
($1 = 0.8458 euros)
(Writing by Douglas Busvine; Editing by Alexander Smith)