EQS Group-News: Baloise Holding AG / Key word(s): Miscellaneous
Baloise launches a proprietary mobility accelerator
2021-05-28 / 07:01
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Basel, 28 May 2021. Baloise is working hard on the expansion of its Mobility and Home ecosystems. Under the tagline
Mobility@Baloise, the company is now launching its own 'mobility accelerator' in the field of transport and mobility
with the aim of promoting innovative ideas at the earliest possible stage. The initiative goes hand in hand with the
launch of the information platform www.baloise.com/mobility, which is designed to act as a new gateway to the
Mobility@Baloise ecosystem for interested start-ups and young entrepreneurs. Start-ups that would like to participate
in the programme have until the end of June to apply for the mobility accelerator.
As part of its Simply Safe strategic phase, Baloise has been making huge efforts since 2017 to boost its innovative
strength, especially in the Home and Mobility ecosystems. To this end, it uses a highly structured innovation process
that provides routes to five possible cooperation models: incubation, acquisition, investment, cooperation and
partnership. All innovation initiatives in the past few years have been based on these principles. Together with the
strategic innovation consultancy Spark Works and its spin-off Sparkademy, Baloise is now issuing a call for
participation in a 10-week Baloise Mobility Accelerator programme, which is based on an innovation concept that is
tailored to early-stage start-ups. Sparkademy offers a structured learning programme based on innovation principles
that guide start-ups through problem-solving processes in a structured manner.
'Programmes like this one are geared towards concrete, tangible results and have the added benefit of fostering a
culture of innovation,' says Patrick Wirth, Head of the Mobility ecosystem. 'Our aim with this call for participation
in Mobility@Baloise is to attract start-ups from the European mobility start-up scene - especially those in the
pre-seed or seed phase - to our Baloise ecosystem.'
At the end of the programme, Baloise will evaluate the selected mobility ideas together with the relevant start-up
teams and accordingly provide funding to further develop the minimal viable products (MVPs) they created.
Interested start-ups with a business focus on 'mobility as a service', 'shared economy services', B2B[2C] services for
vehicle fleets or other services centred around mobility can go to www.baloise.com/mobility to apply for participation
in the accelerator programme up to the end of June.
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End of Media Release
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Language: English
Company: Baloise Holding AG
Aeschengraben 21
4002 Basel
Switzerland
Phone: +41 61 285 85 85
Fax: +41 61 285 70 70
E-mail: media.relations@baloise.com
Internet: https://www.baloise.com
ISIN: CH0012410517
Listed: BX Berne eXchange; SIX Swiss Exchange
EQS News ID: 1201769
End of News EQS Group News Service
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1201769 2021-05-28
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May 28, 2021 01:02 ET (05:02 GMT)