Beiersdorf : A Venture Capital Fund & Sustainable Packaging

Norbert: First of all, we get a broad view of the "start-up landscape" and the chance to identify technological innovations at an early stage and evaluate their potential. We hope this will give us an information and competence edge. But the other side, the start-ups also benefit. Because they are interested in building a network with large companies that can bring their solutions to market.

By the way, we are not the only investors, there are companies along the entire value chain involved, also from other industries. It is also possible to work cooperatively with other investors, for example, to drive innovation faster or more broadly.