BeiGene, Ltd. announced its new partnership with CLL Society. Together, they are advancing Test Before Treat?, an awareness campaign that aims to connect with healthcare providers (HCPs) and educate patients with CLL/SLL about the critical importance of biomarker testing before initial treatment and retesting at each subsequent treatment to help ensure each patient receives the most effective, personalized therapy. BeiGene and CLL Society will spotlight the campaign and partnership launch during the upcoming American Society of Hematology(ASH) 2024 Annual Meeting and Exposition.
Test Before Treat empowers CLL patients and HCPs to make informed, personalized treatment decisions through a comprehensive awareness initiative. Through targeted digital outreach, direct-to-consumer efforts and tailored in-office HCP resources, Test Before Treat equips patients and HCPs with tools for shared decision-making, ensuring treatments align with each patient?s unique genetic profile to drive better outcomes in CLL management.