WineLab, a retail chain of beverages managed by BELUGA GROUP, keeps strengthening partnership with marketplace SberMegaMarket. The click & collect order in this case is placed on the online-platform: a customer may select items online, make a preorder and pick them up in-store.

The partnership started in September 2020 with 60 outlets and 600 items in the assortment; today it covers all the stores of the chain and about 1000 items of still and sparkling wines, beer, spirits and other drinks.

The cooperation is aimed at increasing click & collect sales of the chain, providing a convenient and safer way of shopping for customers during the COVID-19 pandemic, popularizing BELUGA GROUP's own and partner brands on an online platform with a monthly audience of more than 5 million customers, as well as gaining work experience with marketplaces - the most dynamic segment of the e-commerce market.

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Beluga Group PAO published this content on 28 June 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 28 June 2021 07:04:10 UTC.