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The European Architectural Barometer is a survey by phone in 8 European countries based on approximately 1,000 interviews with architects, providing key insights on the development and usage of BIM over time, the expected future usage, product specification in BIM, platforms and software used.
As part of the survey, architects were asked to name their sources of BIM objects, so called “spontaneous brand awareness”. Across
”The adoption of BIM is a key enabler of wider digitalisation, which is urgently needed in order to make Europe’s construction industry more sustainable. We’re excited to see BIM adoption growing and to be part of a movement that is making it easier to build both smarter, faster and greener”, comments Carl Silbersky, CEO of
USP Arch-Vision is part of USP Marketing Consultancy, an international market research and marketing consultancy that specializes in the construction, home improvement, installation and real estate markets. The full report is available for purchase at https://www.usp-mc.nl/en/insights/available-reports/european-architectural-barometer/
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