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BLACKBERRY LIMITED

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Shanghai Dayin Technology Co.,Ltd. Selects BlackBerry Limited to Develop Acoustic Solutions for Great Wall Motors' Premium, Next-Generation Vehicles

09/28/2022 | 09:00pm EST

BlackBerry Limited and Shanghai Dayin Technology Co.,Ltd. announced that BlackBerry® QNX® acoustics technology will help power the company's "Yin" 2.0 app, set to be used within the intelligent cockpit for Great Wall Motors' premium WEY Mocha, Latte, and Macchiato vehicle lines. Providing an intuitive and immersive acoustic experience for both drivers and passengers alike, and built on BlackBerry QNX® Active Sound Design (ASD) technology, the "Yin" 2.0 app is embedded in Jiayu Tech's (a subsidiary of Great Wall Motors) MoLife 1.0 intelligent cockpit which will shortly enter mass production with Great Wall Motors. Leveraging BlackBerry QNX's Software-Defined Audio Architecture (SDAA), the MoLife 1.0 intelligent cockpit provides a variety of unique sound application features, including an acoustic vehicle alert system, engine sound enhancements and dynamic chimes to help manage the total sonic experience both inside and outside of the vehicle.

BlackBerry QNX ASD includes a suite of software components that enables Dayin Technology to reduce unwanted cabin noise, enhance, and create new engine sounds, while also allowing it to automatically project sounds to pedestrians to help improve roadway safety.


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Financials (USD)
Sales 2023 687 M - -
Net income 2023 -336 M - -
Net Debt 2023 333 M - -
P/E ratio 2023 -8,55x
Yield 2023 -
Capitalization 2 785 M 2 770 M -
EV / Sales 2023 4,54x
EV / Sales 2024 4,08x
Nbr of Employees 3 325
Free-Float 98,4%
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Mean consensus UNDERPERFORM
Number of Analysts 9
Last Close Price 4,81 $
Average target price 5,54 $
Spread / Average Target 15,2%
EPS Revisions
Managers and Directors
John S. Chen Executive Chairman & Chief Executive Officer
Steve Rai Chief Financial Officer
Charles Eagan Chief Technology Officer
Christopher Hummel Chief Information Officer
Timothy David Dattels Independent Director
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