Jefferies maintains its Buy rating on Boeing shares, with an unchanged price target of $270, reflecting a potential upside of 60% from the current price.

The analyst points out that the new CEO, Kelly Ortberg, took up his post last Thursday, a day he reportedly spent 'touring the Renton facility, talking to employees and reviewing safety and quality plans'.

Jefferies believes this attitude is in line with his reputation for being approachable and building direct relationships with employees. His message that day was very clear: the priority is to restore confidence in Boeing among customers, suppliers and passengers.

In addition, a period of intensive negotiations began on August 11 between Boeing and District 751, a union representing nearly 30,000 of the aircraft manufacturer's employees.

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