The Top 20 Most Admired SSOs is one of the most valuable benchmark studies in the Shared Services and Outsourcing community, and recognises the critical role of centralised business support services.

The Top 20 Most Admired global SSOs are identified using a methodology that collates SSON's cross-channel proprietary data from its global community of 180,000 members and applies a weighting system to the various criteria considered: Benchmarking surveys, winners, and nominations from regional SSON Impact Awards, SSON conference research, speaker ratings, digital editorial demand, and digital presentation downloads.

BAT's GBS function, now part of Digital Business Solutions (DBS), provides multi-functional, centralised value-added process support to BAT businesses around the world, leveraging automation, analytics and process excellence.

Marina Bellini, Director, Digital Business Solutions (DBS), said: 'We are proud to be included in the ranking for the third year in a row, and I would like to thank all our GBS colleagues around the world for their hard work, resilience and dedication.

'This ranking shows industry-wide recognition of our performance, agility and leadership in navigating uncertainty, leveraging technology and delivering at best-in-class standards. The bar is raised higher each year and, with so many newcomers to the Top 20, this recognition makes us even prouder: it shows that we are accelerating our progress in delivering business excellence and unlocking value for BAT, while simplifying our GBS processes, empowered by digital and delivering A Better Tomorrow.'

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British American Tobacco plc published this content on 09 September 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 09 September 2021 12:31:02 UTC.