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Canon unveils its first smart camera set to transform how families photograph

11/04/2021 | 04:57am EST

DUBAI, United Arab Emirates -- Canon (Canon-CNA.com) introduces the PowerShot PX, a small, smart and friendly camera, which automatically captures high-quality 11.7MP images and 60p Full HD video. Part of Canon's continued commitment to redefining imaging technology, the PowerShot PX's smart features such as automatic capture of still imagery and video are set to reimagine how families capture memories. With this clever camera, families can enjoy the moment and still capture it, without having to stay behind the lens.

From family photographers to gadget-lovers, this new intuitive camera incorporates smart functionality to document social events and everyday memories. With automatic capture and priority shooting, the PowerShot PX is an innovative addition to the home that complements photographers' existing cameras, and a shining example of Canon's technology algorithm and the forward-thinking features constantly being added to its product line-up.

Live in the moment with your own personal photographer

When you want to capture life's precious moments and be in the shot, the PowerShot PX is ideal - following the action and framing subjects intelligently to capture natural expressions and reactions. Once switched on, the portable PowerShot PX can be placed anywhere around the home to take candid shots of everyday moments, while voice command capabilities allow complete hands-free control to capture still images or dynamic videos.

Thanks to the simple yet portable design, USB-C charging and built-in Wi-Fi - which links to smart devices - the compact PowerShot PX can go anywhere. With intelligent facial recognition features, PowerShot PX uses auto-subject searching to keep loved ones in the frame and capture photos that otherwise might have been missed. Its 19-57mm focal length range and flexible pan-and-tilt zoom lens offers a broad field of view of 340? horizontally and 110? vertically to follow the action.

From family photographers to gadget-lovers, this new intuitive camera incorporates smart functionality to document social events and everyday memories

Treasure the everyday

Look back on a digital scrapbook of candid moments with PowerShot PX's iOS and Android app [1] and get recommendations from this clever camera on the strongest shots to keep. These cherished photos and videos are then stored on a memory card for easy upload to a computer. Manually control the camera with the app to compose the perfect shot and capture images from a distance, all without the need to run back and forth to check the device. Families can even customise automatic shooting settings, angle the lens to snap pictures in their own style and select familiar faces within the app to increase priority when shooting. The PowerShot PX can also double as a webcam with the use of the PC webcam utility app [2].

To find out more about the PowerShot PX, please visit: https://bit.ly/3bDjBS3

PowerShot PX Key Features:

- Automatic capture of stills and video

- Pan-and-tilt zoom lens, with a range of 340? pan and 110? tilt and a 19-57mm (equivalent) zoom lens

- Recognition technology with the ability to prioritise certain faces

- Manual control and image management via the Connect app for Mini PTZ Cam

- Wi-Fi and Bluetooth® make connecting to smartphones and tablets easy [3]

[1] Users must install the Connect app for Mini PTZ Cam.

[2] Users need to install the Wireless Webcam Utility for Mini PTZ cam.

[3] The Bluetooth® word mark and logos are registered trademarks owned by the Bluetooth SIG, Inc. and any use of such marks by Canon Inc. is under license. Other trademarks and trade names are those of their respective owners. Requires smart device to be equipped with Bluetooth version 4.0 (or later). Also requires smart device to be using operating system iOS 8.4 (or later) or Android 5.0 (or later).

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

Media enquiries, please contact

Canon Central and North Africa

Mai Youssef

e. Mai.youssef@canon-me.com

APO Group - PR Agency

Rania ElRafie

e. Rania.ElRafie@apo-opa.com

About Canon Central and North Africa:

Canon Central and North Africa (CCNA) (Canon-CNA.com) is a division within Canon Middle East FZ LLC (CME), a subsidiary of Canon Europe. The formation of CCNA in 2015 was a strategic step that aimed to enhance Canon's business within the Africa region - by strengthening Canon's in-country presence and focus. CCNA also demonstrates Canon's commitment to operating closer to its customers and meeting their demands in the rapidly evolving African market.

Canon has been represented in the African continent for more than 15 years through distributors and partners that have successfully built a solid customer base in the region. CCNA ensures the provision of high quality, technologically advanced products that meet the requirements of Africa's rapidly evolving marketplace. With over 100 employees, CCNA manages sales and marketing activities across 44 countries in Africa.

Canon's corporate philosophy is Kyosei (https://bit.ly/2ZTdZQH) - 'living and working together for the common good'. CCNA pursues sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce theirs using Canon's products, solutions and services. At Canon, we are pioneers, constantly redefining the world of imaging for the greater good. Through our technology and our spirit of innovation, we push the bounds of what is possible - helping us to see our world in ways we never have before. We help bring creativity to life, one image at a time. Because when we can see our world, we can transform it for the better.

For more information: Canon-CNA.com


(C) 2021 M2 COMMUNICATIONS, source M2 PressWIRE

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