Century Pacific's Plant-Based Alternatives Brand, Unmeat, Debuts in the Uae Filing
August 22, 2021 at 10:04 pm EDT
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Century Pacific Food, Inc. has kickstarted the global roll out of its new plant-based meat alternatives brand, `unMEAT', landing in the United Arab Emirates in June 2021. `unMEAT' is CNPF's foray into the fast-growing plant-based food category, in response to the rising consumer demand for healthier, better-for-you, and better-for-the-planet products. The brand was first launched through a partnership with Shakey's Pizza in 2020. Since then, it has expanded its institutional footprint and entered retail. `unMEAT' is currently available in the biggest supermarket chains in the Philippines. `unMEAT' has gained significant traction in the UAE since its arrival in June. As of writing, the brand has gained a store footprint of over 200 outlets, being listed in the country's top local supermarket and hypermarket chains, such as West Zone, Union Coop, and Almaya Supermarket. `unMEAT' is also available at online retail platforms, such as Noon Daily. The entire line of `unMEAT' is available in the UAE. The range consists of meat-free burger patties, Hungarian sausages, nuggets, and minced meat. All products are made with 100% plant-based ingredients and are great sources of fiber and protein, and are free of cholesterol, transfat, egg, and dairy. `unMEAT' is priced competitively, with a suggested retail price being around 30% lower than other international brands. Production of plant-based alternatives likewise requires lower consumption of natural resources, including water, land, and energy, and generates less greenhouse gas emissions compared to that of animal-based meat.
Century Pacific Food, Inc. is a Philippines-based branded food and beverage company. The Company is primarily engaged in the manufacturing, marketing, and distribution of processed marine, meat, milk, coconut, plant-based, and pet products. It operates through seven business segments: Canned and Processed Fish, Canned and Frozen Meat, Milk, Tuna Export, Coco Water, Packaging, and Corporate. Its products and services include tuna, sardines, other seafood-based products, corned beef, meatloaf, other meat-based products, canned milk, powdered milk, other dairy products, private label canned, pouched and frozen tuna, other tuna products, coconut beverages, coconut oil, coconut shells, other coconut products, packaging products, and shared services warehousing. Its brands include Century Tuna, 555, Ligo, Argentina, and Birch Tree, as well as emerging and challenger names such as Blue Bay, Fresca, Swift, Angel, Kaffe de Oro, Coco Mama, Home Pride unMEAT, Choco Hero and Goodest, among others.
CENTURY PACIFIC FOOD, INC. 
