Charlotte's Web Holdings, Inc. announced that Wessel Booysen has joined the Company as Chief Financial Officer (CFO). Mr. Booysen is a top-tier executive with more than a decade of global executive leadership in finance, international expansion and strategic M&A at Molson Coors Beverage Company ("Molson Coors"). He will help lead the Company through its next phase of growth which includes broad international expansion. In his most recent leadership role at Molson Coors, Mr. Booysen was Chief Executive Officer and Managing Director in Melbourne, Australia leading the businesses in Asia Pacific and Africa to double digit growth over a two-year period with growth in key markets including Australia and Japan, and expansion into new markets including South Korea, Singapore and Hong Kong. Prior to that role he was Vice President and International Chief Financial Officer in Denver for five years overseeing finance, accounting and reporting, business transitions and M&A integrations in Europe, Africa, Asia Pacific and Latin America.