Cia. Hering SA : New Director for the Hering Brand

MARKET ANNOUNCEMENT New Director for the Hering Brand

In addition to the Market Announcement released on June 10 regarding the new structure focused on brand management and the migration of Edson Amaro, until then manager responsible for the international market, to the role of manager of Hering Kids, PUC and dzarm. brands, the Company announces the arrival of Luis Renato Bueno this week, who will head the Hering brand management.
The new executive comes from Natura Cosmetics, where he has served for five years, passing through different positions, being the last of them the Management of fragrances, babies and special occasions (Christmas, Mother´s Day and Valentine´s Day). Previously, he led the business management for the South, Rio de Janeiro, Minas Gerais, Espírito Santo and the Mid-West region, and he was also the Manager of New International Businesses and M&A at Natura.
Blumenau (SC), July 01, 2013.

Frederico de Aguiar Oldani CFO and Investor Relations

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