Coca Cola HBC : presentation

dbAccess Global Consumer Conference

ZORAN BOGDANOVIC

CHIEF EXECUTIVE OFFICER

FORWARD-LOOKING STATEMENT

Unless otherwise indicated, the condensed consolidated interim financial statements and the financial and operating data or other information included herein relate to Coca-Cola HBC AG and its subsidiaries ("Coca-Cola HBC" or the "Company" or "we" or the "Group").

This document contains forward looking statements that involve risks and uncertainties. These statements may generally, but not always, be identified by the use of words such as "believe", "outlook", "guidance", "intend", "expect", "anticipate", "plan", "target" and similar expressions to identify forward looking statements. All statements other than statements of historical facts, including, among others, statements regarding our future financial position and results, our outlook for 2021 and future years, business strategy and the effects of the global economic slowdown, the impact of the sovereign debt crisis, currency volatility, our recent acquisitions, and restructuring initiatives on our business and financial condition, our future dealings with The Coca- Cola Company, budgets, projected levels of consumption and production, projected raw material and other costs, estimates of capital expenditure, free cash flow, effective tax rates and plans and objectives of management for future operations, are forward looking statements. By their nature, forward looking statements involve risk and uncertainty because they reflect our current expectations and assumptions as to future events and circumstances that may not prove accurate. Our actual results and events could differ materially from those anticipated in the forward-looking statements for many reasons, including the risks described in the 2020 Integrated Annual Report for Coca-Cola HBC AG and its subsidiaries.

Although we believe that, as of the date of this document, the expectations reflected in the forward-looking statements are reasonable, we cannot assure you that our future results, level of activity, performance or achievements will meet these expectations. Moreover, neither we, nor our directors, employees, advisors nor any other person assumes responsibility for the accuracy and completeness of the forward-looking statements. After the date of the condensed consolidated interim financial statements included in this document, unless we are required by law or the rules of the UK Financial Conduct Authority to update these forward-looking statements, we will not necessarily update any of these forward-looking statements to conform them either to actual results or to changes in our expectations.

2 dbACCESS GLOBAL CONSUMER CONFERENCE JUNE 2021

BECOMING THE LEADING 24/7 BEVERAGE PARTNER

WHERE WE OPERATE

We benefit from a diverse combination of countries across both growth and established markets

% of 2020 Group revenue

Established		Developing		Emerging
markets		markets		markets
36%		19%		45%

OUR 24/7 PORTFOLIO

We offer the strongest, broadest and most flexible portfolio in the beverage industry

	Sparkling
Hydration	74%
7%
	Energy
Juices	5%
5%
Plant-based	Snacks
>1%	<2%
Coffee
>1%	Premium spirits
RTD Tea	3%
3%
% of 2020
Group revenue

KEY STATS

28	100+
countries	brands
+40bps	#1 in DJSI
value share gain in	The world's most
our footprint vs.	sustainable
2019	beverage company
1.4 million+	investing in our
27,722
customers	people to build critical
	capabilities

3 dbACCESS GLOBAL CONSUMER CONFERENCE JUNE 2021

A CLEAR STRATEGY FRAMES OUR ACTIONS

1

2

3

4

5

GROWTH	PILLAR	GROWTH	PILLAR	GROWTH	PILLAR	GROWTH PILLAR	GROWTH PILLAR
LEVERAGE OUR	WIN	FUEL GROWTH	CULTIVATE	EARN OUR
UNIQUE 24/7	IN THE	THROUGH	THE POTENTIAL	LICENSE
PORTFOLIO	MARKET PLACE	COMPETITIVENESS	OF OUR PEOPLE	TO OPERATE
		WITH CUSTOMERS	& INVESTMENT

4 dbACCESS GLOBAL CONSUMER CONFERENCE JUNE 2021

OUR STRATEGIC PRIORITIES

1	2
GROWTH PILLAR	GROWTH PILLAR
LEVERAGE	WIN
OUR UNIQUE 24/7	IN THE
PORTFOLIO	MARKET PLACE
	WITH CUSTOMERS
• Prioritise Sparkling & Energy	• Ready for out-of-home reopening
• Targeted, more scalable	• Continue to gain share in at-
innovations	home occasions
• Coffee a key focus	• Leverage RGM for value creating
	growth
	• Accelerate digital commerce
	creating an integrated physical
	and digital route to market

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3

GROWTH PILLAR

FUEL GROWTH

THROUGH

COMPETIVENESS

AND INVESTMENTS

• Continue to manage costs closely and drive efficiencies
• Invest behind the highest potential projects and sustainability initiatives
• Accelerate digital transformation