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CRAWFORD & COMPANY

(CRD.B)
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Twitter opens applications to test new content subscription features

06/22/2021 | 02:16pm EDT
FILE PHOTO: People holding mobile phones are silhouetted against a backdrop projected with the Twitter logo

(Reuters) - Twitter Inc said Tuesday it will seek applications from users who want to be the first to test new content subscription and ticketing features, as the social platform works to build more ways for users to earn money.

Twitter users can apply to get first access to "Super Follows," which will let them sell exclusive content to paying subscribers, and "Ticketed Spaces," to charge for entry into audio chat rooms they host on the platform.

Both features are part of Twitter's plan to compete with other social media companies to attract more influential content creators by letting them earn money from fan followings.

Users must have at least 10,000 followers on Twitter to be eligible to apply for Super Follows, and at least 1,000 followers to apply for first access to Ticketed Spaces.

The company aims to select "a diverse set of voices," from the applications, said Esther Crawford, senior product manager at Twitter.

The company will take a 3% cut of a creator's revenue until the user hits $50,000 in earnings, after which Twitter will keep 20%, in order to help up-and-coming creators earn more money at the start, Twitter said.

Crawford added that Twitter will focus on individuals who apply for the features, but will also consider brands, publishers and nonprofit organizations which have built an audience on Twitter.

(Reporting by Sheila Dang; editing by Jonathan Oatis)

By Sheila Dang


ę Reuters 2021
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Financials (USD)
Sales 2021 1 032 M - -
Net income 2021 34,3 M - -
Net Debt 2021 - - -
P/E ratio 2021 16,2x
Yield 2021 2,47%
Capitalization 531 M 531 M -
Capi. / Sales 2021 0,51x
Capi. / Sales 2022 0,50x
Nbr of Employees 7 947
Free-Float 49,6%
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Technical analysis trends CRAWFORD & COMPANY
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Mean consensus BUY
Number of Analysts 4
Last Close Price 9,73 $
Average target price 12,00 $
Spread / Average Target 23,3%
EPS Revisions
Managers and Directors
Rohit Verma Chief Executive Officer & Director
Joseph Odilo Blanco President & Director
William Bruce Swain Chief Financial Officer & Executive Vice President
Michelle E. Jarrard Non-Executive Chairman
Andrew Bart President-Global Technical Services
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