[Forward-looking statement]

The future information, such as earnings forecast, written in this document is based on our expectations and assumptions as of the date the forecast was made. Our actual results could differ materially from those described in this forecast because of various risks and uncertainties.

1

0. Contents

  1. Quarterly Results (January - March 2021)
  2. Forecast
  3. Internet Advertisement Business
  4. Game Business
  5. Media Business
  6. FY2021

2

1. Quarterly Results (Jan. - Mar. 2021)

Quarterly Results

(January - March 2021)

3

1. Quarterly Results (Jan. - Mar. 2021)

FY2021

Q2

Game and ads performed well. We revise the forecast upward.

Sales:

163.4 billion yen

up 26.6% YoY

OP:

25.8 billion yen

up 2.1X YoY

Sales of ABEMA and related businesses increased 1.4x year

Media

over year.

Sales:

19.8 billion yen

up 43.6% YoY

OP:

-3.4 billion yen

Hit new record high with the strength of maximizing

Ad

advertising effectiveness.

Sales:

80.6 billion yen

up 10.8% YoY

OP:

7.2 billion yen

up 7.6% YoY

Game

Two newly released titles are off to a quick start.

Sales:

63.9 billion yen

up 42.7% YoY

OP:

23.2 billion yen

up 122.3% YoY

4

1. Quarterly Results (Jan. - Mar. 2021)

[Consolidated Sales] 163.4 billion yen (up 26.6% YoY)

The game business and the advertising business

163.4

performed well.

129.1

131.0

117.3

115.6

120.8

109.5

107.5

110.8

113.6

111.7

112.8

101.8

104.4

97.9

Billion Yen

93.3

89.5

85.6

86.5

74.0 74.6 76.4

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021

5

1. Quarterly Results (Jan. - Mar. 2021)

[Consolidated OP] New game titles became hits.

OP reached 25.8 billion yen (up 2.1x YoY)

25.8

Billion Yen

12.9

12.4

11.2

11.4

9.8

9.4

8.3

8.2

8.6

8.2

7.9

7.4

7.7

7.0

6.5

6.8

6.3

5.3

5.3

4.2

3.6

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021

6

1. Quarterly Results (Jan. - Mar. 2021)

[SG&A Expenses] 30.6 billion yen (up 13.9% YoY)

Special incentives

Other*

Sales related costs

28.9

30.6

29.7

28.9

1.4

Office costs Personnel

25.6

24.9

24.6

24.5

27.3

7.5

25.0

26.3 26.9

25.0

7.6

7.7

Advertisement cost

3.1 23.0 22.6

23.1

21.6

5.8

6.4

6.8

7.323.4

6.8

7.0

7.7

7.0

23.7 7.3

1.8

Billion Yen

18.7

15.6 16.0 3.9

3.5 3.5 1.3

4.4

4.9

5.0

1.2

1.2

1.3

1.4

1.5

1.5

6.3

5.3 1.2

1.7 1.3 1.2

1.1 1.8 2.01.1

1.6 1.8

1.2

7.0

1.2

2.1

2.0

1.3

2.1

1.2

8.0

2.1

1.7

1.3 1.3 2.1

2.2 2.2

6.5

1.7

1.4

2.2

2.1 2.2

1.4

2.1

7.3

9.4

1.4 1.2

1.2 1.2

5.0 5.5

1.3

5.5

5.3

6.1

6.8

7.9

7.7

6.6

6.8

7.6

8.5

8.5

7.6

7.1 8.4

8.6

8.7

7.2

9.9

9.1

7.9

6.7

8.1

7.0

7.1

6.8

8.1

9.9

7.8

7.3

8.2

10.1

9.5

6.5

6.1

5.8

6.4

4.4

4.4

5.3

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021

7

*Other: Outsourcing expenses, R&D expenses, entertainment expenses etc.

1. Quarterly Results (Jan. - Mar. 2021)

[No. of Employees]

Total headcount was 5,535 at the end of March.

(300 new graduates joined in April)

Investment Development

5,433

5,467

5,493

5,549

Headquarters

11

5,282

5,215

14

13

12

5,109 5,111

5,162

374

370

Other

4,902 4,988

369

11

11

370

14

12

370

366

12

Game

15

15

372

362

362

605

610

4,523 4,543 4,537

4,576

350

601

603

Internet Ad

352

608

Media

18

17

15

15

490

487

596

578

330

503

4,054

4,153

335

336

344

501

3,894

3,971

18

headcount

19

357

406

425

310

406

3,623 3,623

22

19

296

1,826

1,924

297

1,670

1,786

290

285

301

1,644

1,643

22

21

267

1,522

1,554

1,612

303

297

259

1,459

1,453

263

266

1,330

1,349

1,346

1,347

1,215

1,253

1,272

1,267

1,149

1,139

5,535

12

374

620

1,942

1,822

1,900

1,881

1,894

1,964

1,883

1,819

1,786

1,903

1,871

1,834

1,798

1,802

1,778

1,758

1,754

1,560

1,633

1,530

1,539

1,392

1,401

494

499

578

596

622

624

681

660

667

703

753

767

830

802

844

798

780

754

791

804

799

789

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021

8

1. Quarterly Results (Jan. - Mar. 2021)

[PL]

million yen

FY2021 Q2

FY2020 Q2

YoY

FY2021 Q1

QoQ

Net Sales

163,483

129,172

26.6%

131,014

24.8%

Gross profit

56,529

39,422

43.4%

35,967

57.2%

SG&A expenses

30,655

26,924

13.9%

28,908

6.0%

Operating profit

25,874

12,498

107.0%

7,058

266.6%

OPM

15.8%

9.7%

6.1pt

5.4%

10.4pt

Ordinary profit

26,096

12,509

108.6%

6,932

276.4%

Extraordinary income

9

78

-88.3%

454

-98.0%

Extraordinary loss

1,397

1,532

-8.8%

837

67.0%

Income before income taxes

24,707

11,055

123.5%

6,550

277.2%

and non-controlling interests

Net profit*

10,764

3,304

225.8%

2,930

267.3%

*Net profit: Profit attributable to shareholders of parent is affected by the fact that AbemaTV, Inc. is exempted from consolidated tax payment, and non-controlling equity interest (minority interest) of Cygames, Inc. 9

1. Quarterly Results

[BS] We maintain a strong financial position.

million yen

End of

End of

YoY

End of

QoQ

Mar. 2021

Mar. 2020

Dec. 2020

Current assets

234,873

183,524

28.0%

193,779

21.2%

Cash deposits

100,384

84,960

18.2%

96,960

3.5%

Fixed assets

65,437

57,542

13.7%

58,274

12.3%

Total assets

300,365

241,118

24.6%

252,094

19.1%

Current liabilities

109,212

82,795

31.9%

85,854

27.2%

Income tax payable

10,845

8,660

25.2%

1,909

468.1%

Fixed liabilities

44,535

43,841

1.6%

43,802

1.7%

Shareholders' equity

90,947

76,671

18.6%

77,601

17.2%

Net Assets

146,617

114,482

28.1%

122,436

19.7%

10

2. Forecast

FY2021

Forecast

October 2020 - September 2021

11

2. Forecast

[Progress to Full-yearForecast] New released game titles became hits. The advertising business also went better than we expected.

Sales

Operating Profit

Ordinary Profit

Net Profit*

294.4B

32.9B

33.0B

13.6B

500B

Achieved

30B 35B

Achieved

30B 35B

Achieved

8B 10B

*Net profit: Profit attributable to shareholders of parent is affected by the fact that AbemaTV, Inc. is exempted from consolidated tax payment, and non-controlling equity interest (minority interest) of Cygames, Inc. 12

2. Forecast

[Upward Revision]

600.0

Sales 600 billion yenup 25.4% YoY

OP 57.5~62.5 billion yen (up 69.7%~84.5% YoY) 478.5

62.5

453.6

419.5

371.3

57.5

310.6

254.3

36.7

33.8

32.7

30.7

30.1

30.8

205.2

Billion yen

162.4

22.2

Sales

141.1

OP

119.5

17.4

76.0

87.0

93.8

96.6

14.3

10.3

9.3

60.1

43.2

4.3

5.5

4.6

4.4

Invest in

6.3 10.8 16.2

26.7

2.6

Continue up-front

3.2

1.7

Smartphone

investment in ABEMA

Invest in blog service

business

-1.6

-0.1

-0.2

-0.1

13

FY2000

FY2001

FY2002

FY2003

FY2004

FY2005

FY2006

FY2007

FY2008

FY2009

FY2010

FY2011

FY2012

FY2013

FY2014

FY2015

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021E

2. Forecast

[Upward Revision]

FY2021

FY2021

Unit: billion yen

Original Forecast

Revised Forecast

Difference

FY2020

YoY

(Released on Oct.28,

(Released on April.28,

(Amount)

2020)

2021)

Minimum

Maximum

Minimum

Maximum

Minimum

Maximum

Net Sales

500

600

100

478.5

25.4%

Operating profit

30.0

35.0

57.5

62.5

27.5

33.8

69.7%

84.5%

Ordinary profit

30.0

35.0

57.5

62.5

27.5

33.8

69.8%

84.6%

Net profit*

8.0

10.0

24.0

26.0

16

6.6

263.2%

293.4%

[Dividend forecast] The dividend forecast is revised according to the DOE guidance of 5%.

Dividend**

9.25 yen

10 yen

0.75 yen

8.50 yen

17.6%

(Amounts without reflecting the

(Amounts without reflecting the

(Amounts without

(Amounts without

stock split 37yen)

stock split 40yen)

reflecting the stock

reflecting the stock

split 3 yen)

split 34yen)

*Net profit: Profit attributable to shareholders of parent is affected by the fact that AbemaTV, Inc. is exempted from consolidated tax payment, and non-controlling equity interest (minority interest) of Cygames, Inc.

14

**Dividend: CyberAgent conducted a four-for-one split of its common stock with a record date of March 31, 2021, and in effect on April 1, 2021.

2. Forecast

[Progress to Full-year Forecast after revision]

Sales 294.4B

Operating Profit 32.9B

Ordinary Profit 33.0B

Net Profit* 13.6B

0%25%

Progression rate

49%

Progression rate

53%~57%

Progression rate

53%~57%

Progression rate

53%~57%

50%75%

600B

57.5B 62.5B

57.5B 62.5B

24.0B 26.0B

100%

*Net profit: Profit attributable to shareholders of parent is affected by the fact that AbemaTV, Inc. is exempted from consolidated tax payment and non-controlling equity interest (minority interest) of Cygames, Inc. 15

3. Internet Advertisement Business

Internet Advertisement

16

3. Internet Advertisement Business

[Quarterly Sales] Q2 80.6 billion yen (up 10.8% YoY)

Sales reached a record high with the strength of maximizing advertising effectiveness.

80.6

76.5

55.6

52.5 51.0

Billion yen

47.8

48.6

43.6

43.0

40.5

72.7

66.6

67.3

64.9

64.3

63.3

64.3

61.4

61.3

62.2

60.2

57.6

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021

17

3. Internet Advertisement Business

[Quarterly OP] OP was 7.2 billion yen and OPM was 9.0%. OP reached a new record high.

6.37

OP

5.66

OP Margin

5.52

5.43

5.13

5.04

4.91

Billion yen

4.58

4.69

4.44

4.42

4.27

4.23

4.24

3.96

3.58 3.70

8.8%

10.1%

8.6%

8.9%

9.4%

9.8%

9.6%

10.4%

7.8%

8.0%

7.8%

6.9%

6.8%

8.2%

7.8%

7.8%

8.4%

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

FY2016

FY2017

FY2018

FY2019

*Quarterly OP and OPM: Special incentives in FY2016 and FY2020 are excluded.

7.23

6.72

5.70

4.74

4.52

9.2%9.0%

7.4% 7.0% 7.5%

2Q 3Q 4Q 1Q 2Q

FY2020FY2021

18

3. Internet Advertisement Business

[Change in Sales] COVID-19 had an impact on sales last year. However, sales have recovered since Q1.

80.6

Billion yen

Sales

76.5

up 10.8

72.7

COVID-19 outbreak

64.364.9

Decrease in ad spend due to

the state of emergency

2Q

3Q

4Q

1Q

2Q

FY2020

FY2021

19

3. Internet Advertisement Business

[Focus Area]

We are expanding the business using "AI" and "digital transformation."

AI

Automatic generation of ad

creatives

3DCG shooting method with real- time prediction of advertising effectiveness

AI-based telephone answering service for COVID-19 vaccination

Digital Transformation

Promotion platform for retail

industry

Online doctor visit service

Support digital transformation of public offices and municipalities

20

4. Game Business

Game

21

4. Game Business

[Quarterly Sales] Two new titles had a quick start. Sales reached a record

high of 63.9 billion yen. (up 42.7% YoY)

63.9

44.8

40.4

39.9

38.2

39.0

37.7

Billion Yen

34.5

34.6

35.8

36.3

33.7

35.5

36.8

36.3

35.2

36.7

33.4

29.7

30.6

29.9

27.6

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021

22

4. Game Business

[Major Titles] Two highly anticipated titles were released in Q2.

New

FY2013

1

Sengoku

Embu

-KIZNA-

Original IP

Card Battle

FY2014 FY2015 FY2016

2

Granblue

Fantasy

Original IP

RPG

3

Dragon

Quest

Monsters

Super Light

Others IP

RPG

5

Shadowverse

Original IP

Esports for

Smartphone

4

THE iDOLM@STER

CINDERELLA GIRLS

STARLIGHT STAGE

Others IP

Idol &

Rhythm

FY2017

6

BanG Dream!

Girls Band

Party!

Others IP

Rhythm & Adventure

FY2018 FY2019 FY2020

7

PRINCESS

CONNECT!

Re:Dive

Original IP

Anime RPG

8

9

Dragalia

Project SEKAI

Colorful Stage!

Lost

Feat. Hatsune

Miku*

Others IP

Others IP

Action

Rhythm

RPG

Game

FY2021

UMA

MUSUME

Pretty

Derby*

Original IP

Training

Simulation

NieR

Re[in]carnation**

Others IP

RPG

2.5.7 : ©Cygames, Inc.

3 : © 2014-2019 ARMOR PROJECT/BIRD STUDIO/SQUARE ENIX All Rights Reserved. Developed by Cygames, Inc. Publisher: SQUARE ENIX

4

: ©BANDAI NAMCO Entertainment Inc. It was jointly developed and is operating by ©BANDAI NAMCO Entertainment Inc. and Cygames, Inc. 6 : ©BanG Dream! Project ©Craft Egg Inc. ©bushiroad All Rights Reserved.

8

: ©Nintendo / Cygames

Publisher: Nintendo 9: "Project SEKAI Colorful Stage! Feat. Hatsune Miku"© SEGA /© Colorful Palette Inc. /© Crypton Future Media, INC. www.

.net All rights reserved.

23

*"UMA MUSUME Pretty Derby" ©Cygames, Inc. **"NieR Re[in]carnation" : © 2021 SQUARE ENIX CO., LTD. All Rights Reserved. Developed by Applibot,Inc.

4. Game Business

[Quarterly OP] Q2 23.2 billion yen (up 122.3% YoY)

23.20

Billion Yen

10.44

8.83

8.31

8.55

8.37

7.51

7.91

7.49

7.47

7.58

6.93

6.89

6.77

7.00

6.45

5.64

5.23

5.11

4.33

3.19

1.13

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021

*Quarterly OP and OPM: Special incentives in FY2016 and FY2020 are excluded.

24

4. Game Business

[Major Title] Three titles had their anniversaries in Q2 (January - March).

Granblue Fantasy*

Release: 2014

Princess Connect Re:Dive*

Release: 2018

RPG

7th anniv.

Anime RPG

3rd

anniv.

March 2021

Feb 2021

BanG Dream! Girls Band Party!** Release: 2017

Rhythm & adventure game

4th anniv.

March 2021

*"Granblue Fantasy" "Princess Connect Re:Dive" :©Cygames, Inc.

25

**"BanG Dream! Girls Band Party!" : ©BanG Dream! Project ©Craft Egg Inc. ©bushiroad All Rights Reserved.

4. Game Business

[New Title] New RPG game "NieR Re[in]carnation*" is released on February 18, 2021. An English version will also be released.

10 million downloads

*"NieR Re[in]carnation" : © 2021 SQUARE ENIX CO., LTD. All Rights Reserved. Developed by Applibot,Inc. ** The number of downloads exceeded 10 million as of March 4, 2021.

26

4. Game Business

[UMA MUSUME Pretty Derby*] Cygames, Inc. provides it as a cross-media franchise.

Game Features

Characters carry the names of real racehorses

Training Simulation Game

*"UMA MUSUME Pretty Derby" :©Cygames, Inc.

27

4. Game Business

[UMA MUSUME Pretty Derby*] The game is released on February 24, 2021.

*"UMA MUSUME Pretty Derby" :©Cygames, Inc.

28

4. Game Business

[UMA MUSUME Pretty Derby*] Since 2016, it has expanded into manga, live events, TV anime, and other media.

Manga

Published in

"Uma Musume Pretty Derby:

2016

Haru Urara Ganbaru! "**

Manga

Published in

"Uma Musume: Cinderella

2020

Grey"***

Live Event

Held in 2017

"Special Weekend!" ****

Live Event

Held in 2018

"Sound Fanfare!" *****

TV Anime

"Uma Musume Pretty Derby"****** Aired in 2018

TV Anime

Aired in 2021

"Uma Musume Pretty Derby

Season 2" *******

*"UMA MUSUME Pretty Derby" :©Cygames, Inc. **"UMA MUSUME Pretty Derby: Haru Urara Ganbaru! " :©Cygames, Inc. Original: Cygames, Inc. Illustrated by ZECO, Written by Nakayama Katsumi

***"Uma Musume: Cinderella Grey"©SHUEISHA Inc. All right reserved. ©Cygames, Inc. Manga/ Taiyo Kuzumi, Script/ Masafumi Sugiura, Manga plot production/ Junnosuke Ito (Original: Cygames, Inc.)

**** "Special Weekend!" :©Cygames, Inc. ***** "Sound Fanfare!" : ©Cygames, Inc. 2018 Anime "UMA MUSUME Pretty Derby" Production Committee

******TV Anime "UMA MUSUME Pretty Derby": 2018 Anime "UMA MUSUME Pretty Derby" Production Committee, was aired on ABEMA, TOKYO MX and others.

29

*******TV Anime "UMA MUSUME Pretty Derby Season 2": 2021 Anime "UMA MUSUME Pretty Derby Season 2" Production Committee was aired on ABEMA, TOKYO MX, Kansai TV, and others. It won the top

satisfaction ranking among the anime broadcasted in the winter of 2021. (According to Filmarks)

4. Game Business

[UMA MUSUME Pretty Derby*]

In addition to the fans gained through cross-media promotions, the game has

also gained new fans, including horse racing fans. The number of downloads

exceeded 5 million in 1.5 month.

Apr.8

5M

No. of downloads

Mar.30

4M

Mar.17

3M

Mar.10

2M

Mar.1

1M

DMM Games version is

Feb.24

released.

Release

iOS and Android versions are released.

Feb.24

Apr.8

30

*"UMA MUSUME Pretty Derby" :©Cygames, Inc.

4. Game Business

[UMA MUSUME Pretty Derby*]

Aim to become a

successful, long-running

title

Upcoming Events

  • New features

(incl. training scenarios, friend function)

  • Overseas expansion

(Korean, Simplified Chinese ver.)

  • Live events
  • Streaming program
  • CD and other merchandise

*"UMA MUSUME Pretty Derby" :©Cygames, Inc.

31

4. Game Business

[Upcoming Games] More new games will come out aiming to become successful titles.

"The Promised Neverland

Online escape game

"D-CIDE TRAUMERAI"***

Mixed media project

-Escape from Hunting Garden-"*

Apr.

22

Sumzap, Inc./ Drecom Co., Ltd./Bushiroad Inc.

To be

CyberAgent Anime Business Unit/GOODROID, Inc.

released

Release

in 2021

"IDOLY PRIDE"**

Idol management RPG

"Pride of Orange! SMILE PRINCESS"**** Mixed media project

QualiArts, Inc./ Music Ray'n Inc./Straight Edge Inc.

To be

CyberAgent Anime Business Unit/EXNOA

To be

released

released

in 2021

in 2021

*"The Promised Neverland -Escape from Hunting Garden-" : ©Kaiu Shirai, Demizu Posuka / Shueisha - The Promised Neverland Production Committee

** "IDOLY PRIDE" : © 2019 Project IDOLY PRIDE

32

***"D_CIDE TRAUMEREI": © D_CIDE TRAUMEREI ****"Pride of Orange! SMILE PRINCESS": ©2020 Pride of Orange! Media Mix Partners

4. Game Business

[Upcoming Games] The latest title of the "FINAL FANTASY VII" series, "FINAL FANTASY VII EVER CRISIS"* for smartphones is scheduled for global distribution** in 2022.

Development: Applibot, Inc.

Planning & Production: SQUARE ENIX CO., LTD.

*"FINAL FANTASY VII EVER CRISIS": © 1997, 2021 SQUARE ENIX CO., LTD. All Rights Reserved. Powered by Applibot,Inc. CHARACTER DESIGN: TETSUYA NOMURA

CHARACTER ILLUSTRATION: LISA FUJISE

33

**Global distributionExcluding Mainland China.

5. Media Business

Media

34

0.6
20.419.8billion yen

5. Media Business

[Quarterly Sales]

19.8 billion yen (grew 1.4x YoY) ABEMA and the related businesses performed well.

17.6

13.813.3

11.411.6 12.2 12.2

10.6 11.2

9.1 9.0 9.3

billion yen

7.1 7.2 7.6

6.0 5.6 5.4 6.0 6.4

1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021

*Quarterly OP: Special incentives in FY2016 and FY2020 are excluded.

[Quarterly OP]

-3.4 billion yen operating loss in Q2.

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

-0.01

FY2017

FY2018

FY2019

FY2020

FY2021

FY2016

-3.0

-3.3

-3.6

-3.4

-4.0

-4.0

-4.1

-4.0

-3.9

-4.3

-4.2

-4.4

-4.5

-4.6

-4.6

-4.7

-4.9

-5.1

-5.0

-5.0

35

5. Media Business

65M DL

Exceeded 65 million downloads in five years after the launch.

Downloads

April 2016

Release

Apr. Jun. Sept.

Dec.

Mar.

Jun.

Sept. Dec.

Mar.

Jun.

Sept.

Dec. Mar.

Jun.

Sept. Dec.

Mar.

Jun.

Sept. Dec.

Mar.

36

2016

2017

2018

2019

2020

2021

5. Media Business

[ABEMA] Weekly active users are in the 12 million range.

14.90

14.56

14.31

14.23

14.03

13.30

12.69

Growth of WAU*

11.98

10.70

10.59

10.87

10.27

10.05 10.38

10M WAU

9.18

9.28

8.55

8.29

8.43

7.29

6.79

6.58

6.28

7.32

6.23

5.505.68

5.91

5.50

4.75

5.10

In million

2.67

4.18

3.52

2.69

13.21

13.25

12.83

12.75

12.53

12.19

12.39

11.42

10.77

10.38

10.27 10.34

1.18

Apr

Jun

Sep

Dec

Mar

Jun

Sep

Dec

Mar

Jun

Sep

Dec

Mar

Jun

Sep

Dec

Mar

Jun

Sep

Dec

Mar

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

37

2016

2017

2018

2019

2020

2021

*WAU: Weekly Active Users

5. Media Business

[ABEMA] "Black Cinderella" is the first original drama of 2021.

©AbemaTV, Inc. 38

5. Media Business

[ABEMA] An ABEMA exclusive program featuring the rising nine-member girl group "NiziU" was broadcast.

©AbemaTV, Inc. 39

5. Media Business

[ABEMA] A documentary program to discover and train the new generation of YouTubers started.

©AbemaTV, Inc. 40

5. Media Business

[ABEMA] The TV anime "Uma Musume Pretty Derby Season 2"* has broadcast in one go**.

*TV Anime "UMA MUSUME Pretty Derby Season 2": 2021 Anime "UMA MUSUME Pretty Derby Season 2" Production Committee was aired on ABEMA, TOKYO MX, Kansai TV, and others.

41

**Broadcast in one go: It had broadcast on ABEMA Anime channel on Friday, April 9, and Saturday, April 10 .

©AbemaTV, Inc.

5. Media Business

[Quarterly Sales of ABEMA and Related Businesses]

Q2 10.4 billion yenup 2.2x

YoY)

10.310.4

ABEMA PPV ONLINE LIVE

PPV

4.7

7.9

Ads

Online Sports Betting "WINTICKET"

4.5

3.9

3.6 3.5

3.2 3.3

Subscription

2.0

1.6

1.4

1.1

Related businesses

Official Shopping Channel "ABEMA Shopping"

Billion yen

0.5

0.3

0.4

0.5

0.02 0.04 0.04 0.2

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

FY2016

FY2017

FY2018

FY2019

FY2020

FY2021

42

5. Media Business

[WINTICKET] WINTICKET has increased its transaction volume by about 9.1 times year-on-year through cooperation with "ABEMA" and its own prediction data.

31.9 Android app is released on March 29.

Quarterly Transaction Amount* of

"WINTICKET"

9.1X

19.2

13.7

New TV commercial is on air since April 24.

7.2

Billion yen

3.5

1.7

0.4

0.8

3Q

4Q

1Q

2Q

3Q

4Q

1Q

2Q

FY2019

FY2020

FY2021

*Quarterly Transaction Amount: Transaction amount of WinTicket, Inc. that operates internet betting system of Keirin races. (includes loyalty point campaign)

43

5. Media Business

[ABEMA] ABEMA celebrates its 5th anniversary.

Aiming to innovate television, ABEMA will be transformed into a new future of TV.

Creators Project

Original Content

Project

Partnership Project

ABEMA x TV

ASAHI Project

Product Update

Project

©AbemaTV, Inc. 44

5. Media Business

[ABEMA] The user interface will be redesigned to make the use of TV and video seamless.

AbemaTV in 2016

ABEMA in 2020

ABEMA in 2021

New

Allow channel-zapping as TV

Switch between TV and video

Put TV and video on the same screen

TV

VIDEO

45

*Screen designs are under development and may be subject to change.

©AbemaTV, Inc.

5. Media Business

[ABEMA]

Medium and Long-Term Sales Pipeline

Accelerate monetization by related businesses etc. while increasing advertising and subscription revenues.

Related

Business

etc.

Subscription

Advertising

2016

2019

46

6. FY2021

FY2021

47

6. FY2021

Grow ABEMA as a medium to long-term pillar.

Media Grow ABEMA larger and increase monetization

Ad

Aim to increase sales by maximizing advertising

effectiveness

Game

Make successful games and enhance the

operational capability to run long term games

48

Aiming to be a company with medium to long-term supporters

IR video contents for shareholders and investors

"IR Channel"

These short videos cover the latest case studies of AI in the advertising business, as well as the usage scenarios and functions of "ABEMA" in Japan.

https://www.cyberagent.co.jp/en/ir/ir_channel/

The evolving ad creative of

CyberAgent

AI for Effective Advertising - AI research and business implementation capability of CyberAgent

5 ways to use "ABEMA"

50

Integrated Report

CyberAgent Way 2020

The New Normal is a theme of the report which describes CyberAgent's strength in responding to change, creating new business opportunities, and a new structure that separates supervision and execution to strengthen governance further. Also, to provide increasingly diverse ESG information, we started disclosing environmental data this fiscal year.

"CyberAgent Way 2019" won the Silver award in PDF Version of Annual Report:

Internet Service Provider category at the 2020 ARC Awards hosted by MerComm Inc.

Integrated Report CyberAgent Way 2020

Click!!

https://www.cyberagent.co.jp/en/ir/library/annual/

FY2021 Q3 earnings release is scheduled to be released at 3 pm or later on Wednesday,

July 28, 2021.

51

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CyberAgent Inc. published this content on 28 April 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 28 April 2021 06:36:01 UTC.