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Deliveroo : Singapore Bolsters Commitment to Rider Safety with Launch of New Safety Initiatives

03/14/2022 | 11:10pm EST
  • New initiatives include a pilot project with Rider Dome, an AI-led system which provides riders with real-time alerts against critical threats on the road, and an expanded partnership with ComfortDelGro for its Defensive Riding Courses
  • Deliveroo will be the first food delivery platform in Singapore to partner with Rider Dome

Deliveroo Singapore today unveiled new safety initiatives as part of its ongoing commitment to providing a safe working environment for its fleet of over 11,000 riders. The new initiatives include a three-month pilot programme with Rider Dome, an Advanced Rider Assistance System (ARAS) based on Artificial Intelligence (AI) which analyses real-time data and detects potential threats on the road, and an extension of the firm's ongoing partnership with ComfortDelGro which includes the launch of a new Advanced Defensive Riding Course.

First food delivery platform to partner with Rider Dome, protect riders with real-time alerts

To protect riders on the road, Deliveroo will be the first food delivery platform in Singapore to roll out a three-month pilot programme for a select number of riders this month with Rider Dome, an AI-led system which uses front and back cameras installed onto motorcycles and proprietary algorithms to assess potential safety risks. The system comes with a processing unit that will trigger real-time alerts in the form of light and sound for the riders, when safety risks such as collisions on the road are detected. This helps prevent accidents even before they occur.

In addition, Rider Dome also comes with an app that monitors a rider's journey on the motorcycle, provides analytics, and automatically calls emergency services in case of an accident.

Enhancing safety awareness through Defensive Riding courses

Deliveroo will release close to 600 new slots for its Defensive Riding course with Comfort DelGro Driving Centre. The additional slots are an extension of Deliveroo's ongoing partnership with the transport company and seek to equip riders with defensive riding techniques to improve their safety awareness and enhance their survivability on the roads. Deliveroo first unveiled the partnership last October as part of its 'Rider Safety Month' campaign which was well received by Deliveroo riders. The course garnered strong satisfaction ratings (4.8 out of 5), with 98% of riders expressing interest to take part in similar activities moving forward.

For riders who have completed the Defensive Riding Course, Deliveroo and ComfortDelGro will offer a new Advanced Defensive Riding Course to all scooter riders. The four-hour course will cover theory and practical elements, including proper riding posture, motorcycle handlings and balancing, and braking techniques. The two courses will be available to riders from April to the end of this year.

"Riders are a fundamental pillar of our business and are at the heart of what we do. Their safety is of utmost importance and we are constantly looking for ways to better their daily riding conditions. Beyond a mandatory introductory programme for road safety guidance for all new riders, we hope that our new Rider Dome pilot alongside the improved Defensive Riding Courses with ComfortDelGro will continue to pave the way for riders to hone their road safety skills whilst protecting them on the roads," said Jason Parke, Head of Operations, Deliveroo Singapore.

Since 2018, Deliveroo has been focused on implementing safety initiatives, which include a first-of-its-kind accident and injury insurance for riders. This insurance protects every Deliveroo rider on the road completely free of charge and gives riders security in the event of an injury while maintaining the flexible work they value.

To raise awareness of rider safety on the roads, Deliveroo last year appointed the month of October as 'Rider Safety Month', rolling out several safety initiatives including the launch of global safety app Busby. With Busby, Deliveroo riders will gain complimentary premium access to information like incident detection, danger hot spots as well as alerting nearby riders to RoadRadar drivers (such as drivers of trucks, lorries and cars) when Deliveroo riders are nearby. Regardless of their vehicle type, all active Deliveroo riders in Singapore can benefit from the app's multi-layered safety functions. Deliveroo also rewarded riders on their safety knowledge during the month-long campaign, where riders were tested on their safety awareness through a gamified quiz experience and stood to win attractive prizes.


Deliveroo plc published this content on 15 March 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 15 March 2022 04:09:02 UTC.

ę Publicnow 2022
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Sales 2022 2 018 M 2 477 M 2 477 M
Net income 2022 -257 M -315 M -315 M
Net cash 2022 983 M 1 207 M 1 207 M
P/E ratio 2022 -6,71x
Yield 2022 -
Capitalization 1 694 M 2 079 M 2 079 M
EV / Sales 2022 0,35x
EV / Sales 2023 0,37x
Nbr of Employees 3 108
Free-Float 76,1%
Duration : Period :
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Technical analysis trends DELIVEROO PLC
Short TermMid-TermLong Term
Income Statement Evolution
Mean consensus OUTPERFORM
Number of Analysts 15
Last Close Price 95,72 GBX
Average target price 128,64 GBX
Spread / Average Target 34,4%
EPS Revisions
Managers and Directors
William Shu Chief Executive Officer & Director
David John Hancock Chief Financial Officer
Claudia Isobel Arney Non-Executive Chairman
Devesh Mishra Chief Product & Technology Officer
Eric French Chief Operating Officer
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