Dentsu : Names No.2 Most Creative Network with multiple awards including six Grand Prix at Spikes Asia 2022
March 07, 2022 at 09:11 pm EST
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Dentsu came in second as the most creative network and was given multiple top honors at this year's Spikes Asia with a combined 32 Spikes including 6 Grand Prix, 1 Creative Data Spike, 1 Integrated Spike, 5 Gold, 11 Silver and 8 Bronze, spanning across 16 categories.
Dentsu Group award highlights:
Dentsu Webchutney Bengaluru won a total of 18 Spikes, including 4 Grand Prix and 5 Gold, 4 Silver and 5 Bronze, with their work of "The Unfiltered History Tour" for Vice World News, a virtual tour of the 10 most controversial exhibits at the British Museum.
Dentsu Tokyo's "TUNA SCOPE 2021"- an AI system to judge tuna quality based on the cross-section of the tuna tail, for Sojitz Corporation, won a Grand Prix and a Creative Data Spike in the Creative Data category.
Dentsu Craft Tokyo's "YAKUSHIMA TREASURE ANOTHER LIVE from YAKUSHIMA" for yugyo Co., Ltd. was awarded a Grand Prix in the Digital Craft category and a Silver in the Film category.
BWM Isobar's 'Disease Dilemmas' for the Garvan Institute of Medical Research won an Integrated Spike and 2 Silver in the Design and Healthcare category.
The number of awards won in each category:
Category
Number of Awards
Brand Experience & Activation
1 Gold, 2 Silver
Creative Data
1 Grand Prix, 1 Creative Data Spike
Design
1 Grand Prix, 1 Gold, 1 Silver
Digital Craft
1 Grand Prix, 1 Bronze
Direct
1 Gold, 1 Bronze
Film
1 Silver
Film Craft
2 Silver
Healthcare
1 Silver
Integrated
1 Integrated Spike
Media
1 Silver
Mobile
1 Grand Prix, 1 Gold, 1 Silver, 1 Bronze
PR
1 Grand Prix, 1 Bronze
Print & Publishing
1 Bronze
Radio & Audio
1 Grand Prix, 1 Silver, 1 Bronze
Social & Influencer
1 Bronze
Strategy & Effectiveness
1 Gold, 1 Silver, 1 Bronze
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Contact:
Jumpei Kojima
Chief Director
Corporate Communications Office
Dentsu Group Inc.
Telephone: +81 (3) 6217-6602
E-mail: group-cc@dentsu-group.com
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Dentsu Group Inc. published this content on 08 March 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 08 March 2022 02:10:03 UTC.
Dentsu is one of the Japanese largest communication groups. The group's activity is organized around two sectors:
- design and implementation of advertising campaigns. The group is also proposing integrated communication services (direct marketing, interactive marketing, public relation services, etc.);
- other: primarily IT services.