Diageo plc (LSE:DGE) acquired 21Seeds Inc on March 31, 2022. 21Seeds is a WBENC certified women-owned business. As per the terms of the transaction founders of 21Seeds Kat Hantas, Nicole Emanuel and Sarika Singh who have also been operating the business will continue to actively work on 21Seeds collaborating closely with the Diageo North America team and helping to build further on the brand's success. The acquisition has been funded through existing cash resources. Lawrence Waks,Leo Hitt, Dan McClain and Peter Emmi of Reed Smith LLP acted as legal advisor to 21Seeds.

Diageo plc (LSE:DGE) Completed it's acquisition of 21Seeds Inc for £123 million on March 31, 2022. The acquisition for a total consideration of £62 million upfront in cash and a contingent consideration of up to £61 million linked to performance targets.