The streaming landscape has experienced its second major shakeup this year with Huya's merger with
This shake-up is coming off of Microsoft's decision to functionally shut down its streaming service, Mixer, in June. As part of that move, Microsoft released its exclusive streamers from their contracts and took down the ability to stream to the site. The announcement came as a surprise at the time, given that up until then the platform had been making deals to exclusively host popular streamers, most notably its arrangement in
Both moves reduce competition in their respective regions during a year which was set to be have increased competitiveness with the start of a "streaming war" for exclusivity arrangements with streamers.
The merger is particularly relevant to those following the industry because it's a signal that the industry is moving away from fractured landscape with many entities competing for dominance, and that consolidation will be a driving force as the esports industry grows. Those who are interested in learning more about the nuances to mergers and acquisitions in the esports industry should check out our round table with
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