East Imperial announced the appointment of SUTL Group as the Company's exclusive distribution partner in Singapore. SUTL will supply East Imperial's entire range, including bottle formats and the newly launched can format, throughout Singapore. East Imperial is already an established brand within the on-trade market in Singapore with its premium range of mixers available across luxury hotels and restaurants.

The appointment of SUTL is in line with East's Imperial's strategy to accelerate its growth in the off-trade market where distribution partners play an important role.