By Sabela Ojea

Shares of Eightco Holdings Inc. surged Friday after the company said it was launching a beta version of a new artificial intelligence-generated content platform.

At 1:18 p.m. E.T., shares were up 36% at $3.40.

The Safety Harbor, Florida-based blockchain technology company said the AI offering allows users to create relevant and engaging content in a few minutes.

Eightco first announced the development of its AI tool in March.

Write to Sabela Ojea at; @sabelaojeaguix

(END) Dow Jones Newswires

04-14-23 1338ET