Electronic Arts and the National Football League (NFL) revealed a new multi-year partnership renewal for the EA SPORTS™ Madden NFL Championship Series (MCS). The announcement follows competitive Madden NFL'sbest season in history as last year's MCS 22 achieved a 4x broadcast increase for its average minute audience year-over-year. The agreement will help align MCS with NFL events and key moments throughout the season, as the NFL and EA continue to grow and deepen NFL fandom through esports. The NFL and EA will elevate Madden NFL competitors into stars, using creative, humanizing storytelling to entertain Madden and football fans alike. To maximize reach and fan engagement, the recently announced MCS 23 calendar will closely align with the NFL season, culminating with the Ultimate Madden NFL 23 Bowl during the week of Super Bowl LVII, as $1.7 million in total prize money is up for grabs throughout the season. The NFL and EA will partner on innovative new experiences to provide fans around the world with more ways to connect with the excitement of NFL football. Additionally, Campbell's Chunky® Soup will return as an MCS partner and receive virtual naming rights to the uniquely created Campbell's Chunky® Stadium. MCS 23 will feature an expanded competitive program for football and esports fans, providing more ways to compete and additional entertainment to watch. A high-level breakdown of MCS 23 tournaments, qualification, and registration details can be found below. Ultimate Kickoff: Registration: August 8-21, Qualifiers: August 20-28, Broadcast: September 7 & 9 and Prize Pool: $180,000. Ultimate Thanksgiving: Registration: September 5 - October 2, Qualifiers: October 1 – October 23, Broadcast: November 9-16 and Prize Pool: $260,000. Ultimate Wild Card: Registration: November 7 - December 1, Qualifiers: November 29 - December 18, Broadcast: January 6-11 and Prize Pool: $260,000. Last Chance Qualifier: Registration: January 2-14, Qualifiers: January 14-15, Ultimate Madden NFL 23 Bowl:
Broadcast: January 23 & 27; February 2-3 & 10 and Prize Pool: $1,000,000.