Nordic Entertainment Group and Elisa will launch their combined streaming service Elisa Viihde Viaplay in Finland on 3 December. As previously announced, Elisa Viihde Viaplay will bring together Viaplay's original Nordic productions, Hollywood films and series, and high-quality kids content with Elisa Viihde Aitio's original series and wide selection of Finnish films. Elisa Viihde Viaplay will be priced at EUR 12.99 per month and will include all content currently available through Viaplay's Finnish ‘Films & Series' package and Elisa's streaming service Elisa Viihde Aitio. Customers of Viaplay's ‘Films & Series' package or Elisa Viihde Aitio have had access to both services since 30 June.

NENT Group will be responsible for Elisa Viihde Viaplay's technology and analytics, while Elisa will handle sales, marketing and customer support. Both parties will continue to invest in content for the service. Alongside the combined service, an Elisa Viihde Viaplay ‘Total' package priced at EUR 34.99 per month will offer Viaplay's premium sports content such as Premier League, Bundesliga, NHL and KHL.

NENT Group holds full ownership of all Viaplay sports content and remains responsible for all related sports marketing and production activities in Finland.