Oslo, Norway -- Elliptic Labs (EuroNext Growth: ELABS.OL), a global AI software
company and the world leader in Virtual Smart SensorsTM, is announcing that its
AI Virtual Proximity Sensor INNER BEAUTY® is shipping on Xiaomi's Redmi K50
Gaming smartphone. Xiaomi, the third largest smartphone OEM in the world, is
releasing this global launch of Redmi K50 Gaming smartphone. The smartphone is
powered by Elliptic Labs' partner Qualcomm's Snapdragon 8 Gen 1 chipset. 
Elliptic Labs announced the contract for this release September 2021. 

"We are pleased to see that Xiaomi continues to deploy Elliptic Labs' scalable
and solid technology," says Laila Danielsen, CEO of Elliptic Labs. "Elliptic
Labs' software-only AI Virtual Smart Sensor PlatformTM replaces hardware sensors
with  AI Virtual Smart Sensors, bringing OEMs cost-optimization and green
solutions while eliminating continued supply chain risk. Elliptic Labs presents
the ideal partner for global smart device manufacturers like Xiaomi."

Elliptic Labs' AI Virtual Proximity Sensor turns off the smartphone's display
and disables the screen's touch functionality when users hold the device up to
their ear during a phone call. Without that capability to detect proximity, a
user's ear or cheek could accidentally trigger unwanted actions during a call,
such as hanging up or dialing numbers while the call is ongoing. Turning off the
screen automatically also helps conserve battery life. Proximity detection is a
core capability that is used in all smartphones across today's market. Elliptic
Labs' AI Virtual Proximity Sensor delivers robust proximity detection without
the need for a dedicated hardware sensor. By replacing hardware sensors with
software sensors, the AI Virtual Proximity Sensor reduces device cost and
eliminates sourcing risk.

INNER BEAUTY is a registered trademark of Elliptic Labs.
AI Virtual Proximity Sensor, Virtual Smart Sensors, AI Virtual Presence Sensor,
and AI Virtual Smart Sensor Platform are trademarks of Elliptic Labs.
All other trademarks or service markets are the responsibility of their
respective organizations.

About Elliptic Labs
Elliptic Labs is a global enterprise targeting the smartphone, laptop, IoT, and
automotive markets. Founded in 2006 as a research spin-off from Norway's Oslo
University, the company's patented AI software combines ultrasound and
sensor-fusion algorithms to deliver intuitive 3D gesture, proximity, and
presence sensing experiences. Its scalable AI Virtual Smart Sensor Platform
creates software-only sensors that are sustainable, eco-friendly, and already
deployed in over 150 million devices around the world. Elliptic Labs is the only
software company that has delivered detection capabilities using AI software,
ultrasound, and sensor-fusion deployed at scale. It filed its IPO with the
Euronext Growth Market in October 2020. 
Elliptic Labs is headquartered in Norway with presence in the USA, China,
South-Korea, Taiwan, and Japan. Its technology and IP are developed in Norway
and are solely owned by the company.

Click here for more information

© Oslo Bors ASA, source Oslo Stock Exchange