REN Payments Platform from Euronet Worldwide, Inc. to Power Marker Trax™ Digital Casino Marker Management System
September 28, 2021 at 09:00 am EDT
Share
Euronet Worldwide, Inc. announced it will license its REN payments platform (REN) to Marker Trax, LLC, of Las Vegas for use in the company’s cloud environment where it will provide transaction processing and other core functionalities for a ground-breaking digital casino marker management system. The project expands REN’s use cases from traditional financial services into the gaming market where casino patrons are forecasted to spend $516 billion globally and about $150 billion in the North American market in 2021. Part of this expenditure includes markers (casino credit) that offer convenience to patrons while increasing “coin in” amounts at electronic gaming machines and overall gross gaming income for casinos. The Marker Trax solution includes a mobile app and website that casino patrons use to apply for a marker and obtain a credit decision within minutes, replacing a manual marker-issuing process casinos have historically used that is time-consuming for patrons and labor intensive for casino cashiers. After refining its concept in recent years, Marker Trax recently received approval from the Nevada Gaming Control Board. Many prominent casino operators have committed to the Marker Trax program following the successful implementation of the solution at other casinos in California and Nevada. Marker Trax now is turning to Euronet and REN to deliver its digital marker management system to the broader North American and global casino market. Once fully implemented in the Marker Trax cloud environment, REN will provide scalability for a growing user base and transaction speed for enhanced user experiences. REN will also power many key features in the Marker Trax solution including patron identity verifications, underwriting, payments processing, settlement, reporting and the enablement of communications between Marker Trax and disparate credit bureaus, payment gateways and bank systems.
Euronet Worldwide, Inc. is a global financial technology solutions and payments provider. The Company operates through three segments. Its Electronic Funds Transfer (EFT) segment meets the needs of financial institutions and consumers through Euronet-owned and outsourced ATMs and POS terminals combined with value-added and transaction processing services. EFT offers a suite of integrated electronic financial transaction software solutions for electronic payment and transaction delivery systems. Its epay segment provides retail payment solutions and delivers connections between the digital content of the brands and consumers. Its Money Transfer segment provides global money transfers and currency exchange information in retail stores, apps, and websites through Ria Money Transfer, Xe and the Dandelion cross-border real-time payments network. Its Money Transfer segment offers real-time, cross-border payments to consumers and businesses across over 198 countries and territories.