Meta Platforms, Inc. specializes in online social networking services. Net sales break down by activity as follows:
- operation of social networking, messaging, photo and video sharing platforms (98.2%): operation of the Facebook, Instagram, Messenger and WhatsApp platforms (3.7 billion active users per month in 2022) ;
- sale of virtual and augmented reality products, software and devices (1.8%): virtual reality headsets (Meta Quest), connected screens (Facebook Portal), wearable devices, etc.
Net sales break down by source of income into advertising spaces (97.5%) and other (2.5%).
Net sales are distributed geographically as follows: the United States and Canada (43%), Asia/Pacific (23.8%), Europe (22.9%) and other (10.3%).
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