NASCAR fans may catch a glimpse Saturday of the "world's largest QSR code," as the Hunt Brother's Pizza Ford Mustang for Stewart-Haas, races by at 3 p.m (EDT) during the Toyota Owners 400 NASCAR Cup Series race at Richmond Virginia Raceway. NASCAR Champion Kevin Harvick will drive be in the driver's seat.

"We're always looking for ways to drive innovation forward, and that includes the partnerships we forge with our sponsors. We have a longstanding relationship with Hunt Brothers Pizza and we can't wait to showcase their fantastic brand and experience directly from the No. 4 Hunt Brothers Pizza Ford Mustang, Mike Verlander, executive vice president of sales and marketing of Stewart-Haas Racing, said in a company press release. "Together, we're connecting fans at home and at the track with Flowcode's next-generation QR technology. We're looking forward to seeing this collaboration take center stage Sunday at Richmond."

Customers may use the Flowcode scanning technology at home, online or at the track to win prizes that include NASCAR tickets and custom merchandise, Tim Armstrong, founder and CEO of Flowcode said in the release.

Copyright © 2021 Networld Media. All rights reserved., source Industry News