Hedin Bil will start to sell vehicle subscriptions for the first time. From the 28th of November, the subscriptions will be added to the company´s offering, which today includes traditional vehicle sale, payment plan, private and corporate leasing. Hedin Bil’s multibrand facility in Akalla will be the first to test the pilot project.

Hedin Bil is taking the leadership role as the vehicle industry is changing and becomes the first vehicle dealer in Sweden to offer subscriptions from various brands, says Morten Westby, the CEO of Hedin Stockholm Bil.

Ford Mustang Mach-e, MG EHS, MG ZS EV, Kia EV6, Nissan Qashqai and Citroen C3 are a few of the models that will be available for subscriptions for 30 days periods at Hedin Bil’s facility in Akalla. Today the facility represents 17 different vehicle brands.

– Some customers need a vehicle daily year around, others only for a short period of time. With this offer we are able meet all needs and provide immediate service to all customers who are waiting for deliveries, Morten Westby continues.

The investment takes place in collaboration with the subscription services provider Imove and Schysst that were established on the Swedish market in the beginning of 2021. The Norweigan electric car service provider Imove currently has over 100 cars on the Swedish roads.

Sweden is facing a boom of new electric vehicle models. This sales channel will enable us to grow even faster and help our Swedish customers to take the step over to electric cars, says Magnus Engervall, head of Imove Sweden.

The Swedish subscription service provider Schysst was started by the insurance company Gjensidige in March 2021 and has today around 50 vehicles.

–The vehicle subscription will account for an increasing share of new sales when flexible vehicles ownerships become significantly more important for our customers. The collaboration with Hedin Bil will enable us to offer wide and affordable range of new vehicles, says Markus Ljungblad, business development manager at Schysst.

This new product category will be available from the 28th of November at the Hedin Bil facility in Akalla.

According to Boston Consulting group, the vehicle subscriptions industry are estimated to have sales of 30-40 billion USD by 2030 and account for 15 percent of the new vehicle sales in the same year.

© Modular Finance, source Nordic Press Releases