Fossil : How Embracing Technology Helped Fossil Group ‘Accelerate A Trend’
January 22, 2021 at 04:08 am EST
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At Fossil Group, we're committed to innovation and new technology to merge the best fashion design with leading technology in ways to delight our customers.
2020 was the year of changes and adapting to new ways to be successful and Fossil Group was not immune to those changes.
Greg McKelvey, Chief Commercial Officer, spoke with the Dallas Business Journal on how Fossil Group has embraced the technology to help online sales deliver growth amid the COVID-19 pandemic.
'We actually believe that all the pandemic did was really accelerate a trend that was already in place that we were preparing for,' he said.
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Fossil Group Inc. published this content on 21 January 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 22 January 2021 09:07:06 UTC
Fossil Group, Inc. is a design, marketing and distribution company that specializes in consumer fashion accessories. The Companyâs principal offerings include a line of men's and women's fashion traditional watches, smartwatches, jewelry, handbags, small leather goods, belts and sunglasses. Its segments include Americas, Europe and Asia. The Americas is comprised of sales from its operations in the United States, Canada and Latin America. Europe segment is comprised of sales to customers based in European countries, the Middle East and Africa. Asia segment is comprised of sales to customers based in Australia, China, India, Indonesia, Japan, Malaysia, New Zealand, Singapore, South Korea and Thailand. The Company's owned brands include FOSSIL, SKAGEN, MICHELE, RELIC and ZODIAC and licensed brands ARMANI EXCHANGE, DIESEL, DKNY, EMPORIO ARMANI, KATE SPADE NEW YORK, MICHAEL KORS, and TORY BURCH. Its products are distributed through wholesale, retail stores, commercial Website, and others.
FOSSIL GROUP, INC. 
