Guo Guangchang, Chairman of Fosun International Meets Cai Run, Chinese Ambassador to Israel in Tel Aviv, Israel and Attends the Opening of AHAVA's New Factory
Release Time:2022-08-31Author:Source: Pageviews:

Recently, Guo Guangchang and his delegation went to Israel on a business trip. During his stay in Israel, Guo Guangchang met Cai Run, Chinese Ambassador to Israel, and conducted exchanges with Yoel Razvozov, Minister of Tourism of Israel and Shira Greenberg, Chief Economist of the Israeli Ministry of Finance. He also attended the opening of the new factory of AHAVA, a high-end skincare brand in Israel, and visited Sisram Medical, an Israeli medical technology company.

On 29 August, Guo Guangchang, Chairman of Fosun International and his delegation met Cai Run, Chinese Ambassador to Israel in Tel Aviv, Israel, accompanied by Zhang Xingfu, Counselor of the Economic and Commercial Office of the Chinese Embassy in Israel. Global Partners of Fosun, Li Haifeng and Lior Dayan attended the meeting.

Guo Guangchang, Chairman of Fosun International and his delegation meet Cai Run, Chinese Ambassador to Israel

Guo Guangchang introduced Fosun's globalization strategy and business development in Israel to Ambassador Cai. Ambassador Cai expressed his recognition of Fosun's development in Portugal, Israel and the world and firmly supports globalized Chinese companies such as Fosun to strengthen business development in Israel. He pointed out that China and Israel are conducting economic and trade exchanges more frequently and will deepen cooperation in the fields of innovation and technology, infrastructure construction, tourism, etc. He hopes that Fosun will seize the opportunity of the development of China-Israel relations to further strengthen investment and cooperation with Israel, so as to actively contribute to the development of China-Israel relations.

Guo Guangchang and Ambassador Cai Run conduct exchanges on Fosun's industrial presence in Israel

Guo Guangchang said that as a global enterprise rooted in China, Fosun has been expanding its business in Israel since 2013 and has invested in 15 local companies in Israel. Fosun's three major segments of Health, Happiness and Wealth have established industrial presence in Israel. Fosun RZ Capital has participated in the investment in 9 local start-ups involving health, financial technology, and other fields. Fosun hopes to continue to deepen cooperation with Israeli enterprises, while giving full play to its own advantages in globalization to foster win-win economic and trade cooperation between China and Israel.

Continue to deeply cultivate the Israeli market to foster cooperation between China and Israel

During his visit to Israel, Guo Guangchang had in-depth exchanges with Yoel Razvozov, Minister of Tourism of Israel and Shira Greenberg, Chief Economist of the Israeli Ministry of Finance. During his meeting with Yoel Razvozov, Minister of Tourism of Israel, Guo Guangchang introduced the business development of Fosun in Israel, especially the business development of tourism-related brands such as Club Med and AHAVA in Israel and around the world. Minister Razvozov expressed his welcome to Fosun's investment in the local tourism in Israel and believes that the tourism markets of China and Israel are full of potential. He hopes that Fosun can continue to strengthen the construction of tourism business in Israel to promote tourism exchanges and development between the two countries.

In addition, Guo Guangchang communicated with Shira Greenberg, Chief Economist of the Israeli Ministry of Finance. Ms. Greenberg briefly introduced the economy of Israel and the development of China-Israel cooperation, and expressed a warm welcome to Fosun's investment in Israel. She believes that the free trade agreement (FTA) that China and Israel are negotiating and signing, will further support the development of Fosun in the Israeli market. Guo Guangchang pointed out that Fosun will continue to deeply cultivate the Israeli market, assist Israeli brands such as Sisram Medical and AHAVA to expand their global footprint, endeavoring to achieve a win-win situation in China-Israel economic and trade development.
Guo Guangchang meets the Minister of Tourism of Israel

Guo Guangchang and his delegation take a group photo with Minister of Tourism of Israel

Guo Guangchang communicates with the Chief Economist of the Israeli Ministry of Finance on China-Israel cooperation

Guo Guangchang and his delegation take a group photo with the Chief Economist of the Israeli Ministry of Finance

Focusing on innovative R&D capabilities and strengthening ecological synergy

On the morning of 30 August, Guo Guangchang and his delegation attended the opening ceremony of the new factory of AHAVA in the Dead Sea, Israel. In 2016, Fosun completed the wholly-owned acquisition of AHAVA, a high-end skincare brand in Israel, and introduced AHAVA to China. Since then, AHAVA's business has achieved long-term sustainable development. Among them, China has rapidly become the second largest market after Israel. During the pandemic, AHAVA opened a new factory in the Dead Sea area, fully focusing on the technology research and development of skincare products.

Guo Guangchang expressed delight with the achievements of AHAVA in recent years, and looks forward to seeing AHAVA take the opening of the new factory as an opportunity to further expand its global business. When communicating with the management team, Guo Guangchang expressed the hope that AHAVA can strengthen collaboration with other ecological enterprises of Fosun, including the cooperation with Club Med, to showcase the skincare product development technology accumulated by AHAVA over the past 30 years to more global consumers.

Guo Guangchang and his delegation visit the new factory of AHAVA

The management staff of AHAVA introduces the business overview of AHAVA to Guo Guangchang

Guo Guangchang and his delegation also visited the headquarters of Sisram Medical in Caesarea, Israel, and communicated with the management and key employees. Sisram Medical, the first Israeli company to list in Hong Kong, and its revenue in the first half of 2022 increased by nearly 40% year-on-year. The core subsidiary, Alma Laser, has the world's leading energy-based medical aesthetic technologies with 51 registered patents. Despite the pandemic, Sisram Medical achieved contrarian growth in the past two years. It has further improved its sales and products and has also covered more markets areas as a global enterprise.

Guo Guangchang expressed his deep gratitude for the joint efforts of the entire Sisram Medical team to tide over difficulties and adhere to the spirit of innovative research and development. In the future, he hopes that Sisram Medical can create more synergies and empowerment with the ecosystem of Fosun, including further cooperation with AHAVA. He also hopes that it can continue to strengthen cooperation with the U.S., China and the global market in the future, creating greater value and providing more high-quality products and services for families worldwide.

Guo Guangchang and his delegation visit the headquarters of Sisram Medical

Guo Guangchang, Li Haifeng and the management of Sisram Medical take a group photo

Recently, Guo Guangchang, Chairman of Fosun International, is on a business trip overseas, focusing on the development of Fosun's overseas businesses. He would like to learn more about the operation of Fosun's overseas enterprises and communicate with local employees and teams to promote the sustainable development of Fosun's overseas businesses and projects. During his business trip in Israel, Guo Guangchang visited Fosun's member companies such as Sisram Medical and AHAVA, to learn more about the operation of the companies, and had in-depth exchanges with the local teams on business operations, and communicated with many partners in Israel, further emphasizing the determination and direction to continue to strengthen cooperation in various fields.

As a global innovation-driven consumer group, Fosun has established profound business presence in nearly 30 countries and regions, with nearly 20 overseas global partners and more than 40,000 overseas employees.

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Fosun International Limited published this content on 31 August 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 01 September 2022 08:50:02 UTC.