FRX Innovations Inc. announced that the Company has begun shipment of its flagship Nofia- product for use in the passenger cabin of a leading Germany luxury automotive manufacturer. This commercial launch expands use of Nofia- to a second production model and deepens the relationship with a strategic supplier to a luxury European car manufacturer for the Chinese market. This commercial launch follows an extensive development and approval process, where Nofia- is formulated and converted into polyurethane foams by FRX partner, Xianzhong, a leading Chinese polyurethane foam manufacturer.

Sustainable and permanent flame retardants for automotive interiors, is a rapidly growing segment of the market and a result of the ESG global movement away from legacy toxic flame retardants to more sustainable and permanent solutions, such as Nofia-, pioneered by FRX. Nofia- delivers a unique set of properties which includes flame retardancy, plus meeting very stringent odor and fogging requirements. The Company views this as validation of its technology and further demonstrates FRX's position as a leader in the rapidly growing non-toxic, non-leaching fire retardant industry.