Funko Introduces Philanthropic-Driven Initiative, Pops! With Purpose
August 03, 2021 at 08:30 am EDT
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Funko, Inc. announced its new philanthropic driven initiative, Pops! With Purpose, tying Funko Pop! characters to causes that are important to employees, Funko fans and the greater community. The program will kick-off through an auction at FunKon 2021, followed by an expansive product assortment next year with Make-A-Wish®. With a proven history of community engagement through the Funko Cares program, Funko’s Pops! With Purpose expands on partnerships with new and existing philanthropic organizations. Since introducing its Funko Cares Program in 2018, Funko has given back to the community through monetary and product donations. Inspired by its diverse employee and fan base alongside a culture of inclusivity, Funko partnered with theIt Gets Better Project for the second year in a row by releasing a Pops! With Purpose Pride collection. Funko recently learned about the impactful work young people are performing across the globe through Rivet, an organization accelerating the youth revolution. Coming this fall, Funko will introduce licensed products tied to real-life heroes: Andrea Bautista Gomez, Tony Weaver and Avalon Jade Theisen.
Funko, Inc. operates as a pop culture lifestyle brand. The Company is engaged in selling a range of licensed pop culture consumer products, featuring characters from a range of media and entertainment content, including movies, TV shows, video games, music and sports. Its products are principally figures, fashion accessories, apparel, plush products, accessories, homewares, and non-fungible tokens (NFTs). Its products combine its brands and designs and aesthetic sensibilities into properties it licenses from content providers. In addition to offering multiple properties and product categories, it creates and sells a variety of brands that have their own look and feel. The Company's brand portfolio includes Core Collectibles (which include Pop! Vinyl, as well as other branded lines such as Soda, Bitty Pop!, and Pop! Yourself), Loungefly (softlines including bags, wallets, backpacks and apparel) and Other (which includes brands, such as Digital Pop! and Mondo).
FUNKO, INC. 
