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    GRPN   US3994732069

GROUPON, INC.

(GRPN)
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Groupon and Square Partnership Allows Local Merchants to Create Groupon Campaigns Directly from the Square App Marketplace

11/05/2021 | 06:19am EST

Groupon and Square announced a partnership that makes it easy for local merchants to leverage Square?s App Marketplace to create marketing campaigns on Groupon to promote their businesses. The integration will also allow Square?s Beauty and Wellness and Things to Do merchants to leverage the booking capabilities of Square Appointments for any Groupon campaigns they create, making the customer journey from purchase to booking to redemption more seamless. Since the launch of the company?s growth strategy, Groupon has demonstrated progress by: Making wholesale changes to the way it works with merchants to bring more high-quality, restriction-free inventory onto the Groupon platform; Expanding merchant self-service capabilities to make it easier for local businesses to create, update and manage their campaigns; Launching a new user experience in North America to bring the company?s expanded inventory front and center; Kicking off a new brand campaign titled ?Grab Life by the Groupon? that repositions the Groupon brand as the go-to destination for local experiences. The ability to connect directly with Groupon via Square is now available to all Square merchants in the United States. Local businesses interested in taking advantage of the partnership can do so through the following steps: Visit the Groupon app under the Marketing & Analytics category of the Square App Marketplace; Create or Connect their Groupon Merchant account and sync with Square Seller account; Choose the right Groupon campaign structure that meets the needs of your business and launch your pay-for-performance promotion to Groupon?s 15 million active customers in North America; Leverage Groupon?s proprietary Merchant Advisor Tool to gain insights on performance and new recommendations to drive further growth.


© S&P Capital IQ 2021
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Analyst Recommendations on GROUPON, INC.
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Financials (USD)
Sales 2021 972 M - -
Net income 2021 68,3 M - -
Net Debt 2021 36,3 M - -
P/E ratio 2021 9,89x
Yield 2021 -
Capitalization 649 M 649 M -
EV / Sales 2021 0,70x
EV / Sales 2022 0,67x
Nbr of Employees 4 159
Free-Float 57,1%
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Technical analysis trends GROUPON, INC.
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TrendsNeutralBearishBearish
Income Statement Evolution
Consensus
Sell
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Mean consensus HOLD
Number of Analysts 6
Last Close Price 21,95 $
Average target price 33,75 $
Spread / Average Target 53,8%
EPS Revisions
Managers and Directors
Kedar Deshpande Chief Executive Officer & Director
Damien Schmitz Chief Financial Officer & Senior Vice President
Ted J. Leonsis Executive Chairman
John J. Higginson Chief Technology Officer
Barbara Weisz Senior VP-International Sales & Global Operations
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