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All figures in USD, unless stated otherwise
The market research utilized an online survey with 13 questions answered by 473 Oregonians. Data Insights Platform powered the survey to ensure accurate quota sampling. Data scientist
Some initial data from the Market Research Study has uncovered:
- 86% of adults interested in Psilocybin Services are interested in microdosing.
- 49% of those interested in Psilocybin Services are interested in outcomes such as increasing creativity (35%), exploring their mind (29%), and exploring spirituality (29%).
- Oregonians who are not interested in Psilocybin Services because they don't want to pay for them list their largest concern is supporting Big Pharma.
- 84% of those interested in Psilocybin Services are interested in outcomes to help with their mental health.
- While nearly half of all adults (49%) are interested in paying for Psilocybin Services, 37% of adults do not know what psilocybin is. In addition, women, people who have not completed a college degree, and Asian minorities are less likely to understand what psilocybin is.
- On average, people would like to pay around
$100 for a psilocybin therapy session and approximately$50 for a microdosing session. However, there is a significant difference between those in lower-income brackets and higher-income brackets ($93 vs.$223 , respectively). - A trend shows that younger adults are more interested in microdosing than Boomers (94% Gen Z, 74% Boomers), although it did not reach statistical significance in the sample size.
Based on this data, Red
- Launched a community outreach program to educate the public and health care providers about the latest scientific research around psilocybin and the opportunities of Measure 109. Red
Light Oregon will be focusing on reaching out to underserved populations, as seen in the data, which have not had the privilege to be exposed to the potential benefits of psilocybin. The program will utilize Wisdom, a VR app that explains the effects of psilocybin on the brain. You can register to receive more information on: https://redlightoregon.com/. - Launched an advocacy program to educate the
Oregon Psilocybin Advisory Board and Oregon health officials around the potential benefits of microdosing and the ability to increase the equity of Measure 109 with regulation specifically addressing microdosing, which is a lower-priced service. RedLight Oregon aims to work with Oregon authorities utilizing RedLight Oregon's legal advisor to bridge the gap between regulations and what the people inOregon want.
View some of the answers from the 49% of adults in the sample from Oregon interested in paying for Psilocybin Services in our image carousel.
"The data Red
"With 51% of adults interested in Psilocybin Services and 88% of those respondents being interested in microdosing, we believe there is a huge opportunity for a company with our shared expertise to provide the people of Oregon with the best services," added
"Psilocybin has meaningful potential to help people grow and heal, and it's everyone's responsibility to make sure the benefits from this natural substance are available to everyone even if they don't make six figures. We are impressed with the OPAB's emphasis on equity and hope this data will help them come up with recommendations that will ensure this goal. For Measure 109 to be equitable, it should also take into account the wants of the younger generation and make sure that group sessions and microdosing are clearly defined in the regulation to increase accessibility to lower-priced Psilocybin Services," said
Further data from the survey continues to be analyzed. An official report is estimated to be released to the public, the OPAB and health officials in mid-October.
Measure 109 will make Psilocybin Services available to 21 years and older in
About Red
The Oregon-based company is a 50/50 joint venture of
About
Halo is a leading, vertically integrated cannabis company that cultivates, extracts, manufactures, and distributes quality cannabis flower, oils, and concentrates and has sold approximately eleven million grams of oils and concentrates since inception. The Company continues to expand its business and scale efficiently, partnering with trustworthy leaders in the industry who value Halo's operational expertise in bringing top-tier products to market.
Halo currently operates in
As part of continued expansion and vertical integration in the
In
In
Halo has also acquired a range of software development assets, including CannPOS, Cannalift, and, more recently, CannaFeels. In addition, Halo owns the discrete sublingual dosing technology, Accudab. The Company intends to spin-off these assets and its intellectual property and patent applications into its subsidiary
Halo has recently announced its intention to reorganize its non-
For further information regarding Halo, see Halo's disclosure documents on SEDAR at www.sedar.com
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About Red Light Holland Corp.
The Company is an
Cautionary Note Regarding Forward-Looking Information and Statements
This press release contains certain "forward-looking information" within the meaning of applicable Canadian securities legislation and may also contain statements that may constitute "forward-looking statements" within the meaning of the safe harbor provisions of the United States Private Securities Litigation Reform Act of 1995. Such forward-looking information and forward-looking statements are not representative of historical facts or information or current condition, but instead represent only Halo's beliefs regarding future events, plans or objectives, many of which, by their nature, are inherently uncertain and outside of Halo's control. Generally, such forward-looking information or forward-looking statements can be identified by the use of forward-looking terminology such as "plans", "expects" or "does not expect", "is expected", "budget", "scheduled", "estimates", "forecasts", "intends", "anticipates" or "does not anticipate", or "believes", or variations of such words and phrases or may contain statements that certain actions, events or results "may", "could", "would", "might" or "will be taken", "will continue", "will occur" or "will be achieved". Forward-looking information may relate to anticipated events or results including, but not limited to theprospects of Red
By identifying such information and statements in this manner, Halo is alerting the reader that such information and statements are subject to known and unknown risks, uncertainties and other factors that may cause the actual results to be materially different from those expressed or implied by such information and statements. In addition, in connection with the forward-looking information and forward-looking statements contained in this press release, Halo has made certain assumptions. Although Halo believes that the assumptions and factors used in preparing, and the expectations contained in, the forward-looking information and statements are reasonable, undue reliance should not be placed on such information and statements, and no assurance or guarantee can be given that such forward-looking information and statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such information and statements. Among others, the key factors that could cause actual results to differ materially from those projected in the forward-looking information and statements are the following: changes in the consumer market for cannabis products, changes in the expected outcomes of the proposed changes to Halo's operations, delays in obtaining required licenses or approvals necessary for the build-out of Oregon operations, the proposed spin-out with
The forward-looking information and forward-looking statements contained in this press release are made as of the date of this press release, and Halo does not undertake to update any forward-looking information and/or forward-looking statements that are contained or referenced herein, except in accordance with applicable securities laws. All subsequent written and oral forward-looking information and statements attributable to Halo or persons acting on its behalf is expressly qualified in its entirety by this notice.
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