Harte-Hanks Inc. Announces Availability of High-Speed Digital Print Capabilities
March 25, 2013 at 11:00 am EDT
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Harte-Hanks Inc. announced the immediate availability of high-speed digital print capabilities that make direct mail relevant, resonant and a fully integrated part of multi-channel marketing environment. Harte-Hank's investment in digital print technology is a key part of the company's commitment to reach the right customer, with the right message, through the right channel, at the right time. The company's digital print solution increases customization, maximizes operating and postal savings and automates the marketing process to increase direct mail ROI while allowing customers to craft personalized offers and messages quickly and easily.
The company is an industry leader in direct marketing, providing strategic and tactical best practices based on over 40 years of direct mail experience, offering coast-to-coast and worldwide geographic presence, a strong relationship with the United States Postal Service, and effective end-to-end program management.
Harte Hanks, Inc., together with its subsidiaries, is a global customer experience company. The Company operates through three segments: Marketing Services; Customer Care, and Fulfillment & Logistics Services. Marketing Services segment leverages data, insight, and experience to support clients as they engage customers through digital, traditional, and emerging channels. Its service offerings include strategic business, brand, marketing and communications planning, data strategy, audience identification and prioritization, predictive modeling, creative development, and execution across traditional and digital channels. Customer Care segment offers responsive contact center solutions, which use real-time data to interact with each customer. Customer contacts are handled through phone, e-mail, social media, text messaging, chat, and digital self-service support. Fulfillment & Logistics segment consists of mail and product fulfillment and logistics services.