Heralding a new era in the upper premium segment, Hero MotoCorp will open the bookings for its motorcycle ­ Mavrick 440 starting 14th of February 2024. The much-awaited motorcycle of the year will be available in three variants ­ Base, Mid and Top at Hero MotoCorp dealerships across the country at an attractive price point of INR 199,000/- (Base), INR 214,000/- (Mid) and INR 224,000/- (Top) respectively. Prices are Ex-Showroom pan-India.

The Mavrick 440 represents Hero MotoCorp's s path-breaking foray into the middle-weight motorcycle segment, showcasing the company's commitment to innovation and excellence. Unveiled amidst great anticipation at the Hero World 2024 in Jaipur on January 23, this dynamic motorcycle comes with an unparalleled blend of performance, style, and cutting- edge technology. With a powerful engine ­ nimble and agile in traffic, yet supremely robust and comfortable for long tours ­ the Mavrick 440 opens up a whole new world of inspiring riding experience, while commanding a muscular road presence with its distinctive, modern and youthful design and all-metal body.

Mavrick 440 Design- The Mavrick 440 is a style icon in its own right. It is instantly recognizable from afar, due to its authentic look, front forward mass with a distinctive bold and assertive design built with exposed architecture philosophy. This motorcycle strikes a balance between unmistakable roadster aesthetics and robust styling, presenting a commanding road presence and a youthful appeal.

Up close, customer recognize iconic details such as Muscular fuel tank, Metal body parts such as front fender, shrouds, fuel tank & more, interactive telematics instruments, and wide handlebars. Customer ride is accompanied by the distinctive and characterful exhaust note. Illuminating the road before you, the motorcycle features All LED lighting set up with Round LED projector headlights, daytime running lights, and an & intelligent illumination for style and safety.

Power and Performance: The powerful Mavrick 440 is fitted with an Air cooled with oil cooler 2V single-cylinder 440cc `TorqX' engine with electronic fuel injection. This long-stroke engine delivers 27 bhp @ 6000 rpm and a torque of 36 Nm @ 4000 rpm. Specifically designed for high low-end torque, over 90% of the peak torque is accessible from just 2000 rpm, providing a smooth and stress-free ride for city commuting and highway journeys.

Performance-wise, the Mavrick 440 features a 6-speed transmission with a slip-and-assist clutch, The specially crafted 0° steel radial pattern tyres ensure support during extreme lean angles. Comfort without Compromise: Crafted with comfort in mind, the Mavrick 440 features roadster ergonomics with an upright riding position, a spacious seat, ample legroom, and optimized grab-rails, making the journey comfortable for both rider and passenger. Wide handlebars provide a comfortable grip, enhancing control and manoeuvrability.

Additionally, the ergonomically sculpted rider seat, featuring plush 60mm foam, ensures a comfortable experience that combines powerful performance along with timeless style. Equipped with powerful 17-inch wheels at the front and rear with a ground clearance of 175mm, the Mavrick 440 excels in road-hugging capabilities, ensuring an engaging and secure ride, especially in urban settings. Wide tires, a trellis frame, and 43mm dia Telescopic Front Forks contribute to stability, with preloaded 7-step twin shocks for a controlled and smooth ride.

The high-performance brake system ensures efficient deceleration and short braking distances. Interactive Telematics Features: The Digital Speedometer with Negative Display opens up new worlds for you, not only in terms of readability, menu navigation and operating concept. Its offers Smart Phone Feature (Phone Battery Status, Miss call Alert, Bluetooth Message Alert), Incoming Call Alert, Turn- by-Turn Navigation, Low Fuel Indicator, RTMi Display, Distance to Empty etc.

For riders seeking an intelligent and connected experience, the Mavrick 440 sets a new standard with its cutting-edge eSIM-based connectivity. This feature enables real-time information, remote tracking, and access to over 35 functions through Connected 2.0 technology. The eSIM functionality ensures seamless connectivity, making the riding experience not just powerful but also intelligently connected.

Colour Scheme: The Mavrick 440 will be available in five colour options that will be spread across three variants. The base version is available in Arctic White. The mid variant is available in two colours - Celestial Blue and Fearless Red.

The top variant is available in Phantom Black and Enigma Black colour options.