By partnering with the tournament and continuous investment in local market, Hisense has established strong relationships with European consumers. Starting with the 10-day countdown to UEFA Women's EURO 2022™, Hisense is launching inspiration campaigns to help gain more female football players the recognition they deserve while establishing a more profound emotional connection with European consumers.
Interactive and Charity Campaign
Hisense, as a global partner of UEFA Women's EURO 2022™ and an international enterprise, launched the #RememberTheName campaign from June until August, both online and offline to empower and celebrate all the incredible moments of females, and enabled fans worldwide to give further encouragement and support to all women football players and females who are passionate about football.
During the tournament, Hisense and
To enhance fans' match engagement experience, audiences that join the campaigns will be able to win match tickets, official match balls used in the tournament, and other prizes.
Apart from the aforesaid, Hisense's end market is also gathering a wider range of social forces to empower women's sports through public welfare donations. In the
Product and Management Localization in
Hisense is committed to meeting the needs of local consumers through marketing campaigns and localization management. To meet the needs of different markets, Hisense has conducted extensive research and modified its products to meet local needs.
Hisense refrigerators performed well in
For Hisense, fully connecting with local consumers through emotional linkage and providing superior products are keys to success. Hisense will join hands with UEFA Women's EURO 2022™ to give fans splendid women's football match experiences and impress the world through leading-edge technology and better products.
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