Hugo Boss has announced that sales for the 2nd quarter amounted to 1,015 ME, down 1% year-on-year.

At the same time, EBIT contracted by 42% to 70 ME, giving a net profit group share of 37 ME, down 51%, or EPS of 0.54 euro (-51%).

After a period of strong sales momentum, the global market environment deteriorated considerably in the first half of 2024. Weakening consumer sentiment in most markets led to a rapid slowdown in growth across the sector, from which we were unable to escape completely', explains Daniel Grieder, CEO of Hugo Boss.

Against this backdrop, Hugo Boss is now targeting sales growth of between 1% and 4% for 2024 (or between 4.2 and 4.35 billion euros), compared with an increase of between 3% and 6% in the previous estimate.

Annual net income is expected to be between -15% and +5%, compared with +5% to +15% previously.


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