HUHTAMÄKI OYJ PRESS RELEASE
Huhtamaki partners with RiverRecycle and VTT to develop technology to tackle floating river waste. New technology river waste collector now operational on the
Finding new ways to address our environmental challenges is reliant on our ability to foster innovation to find ways of driving systemic change. To support such innovation and progress towards circularity, Huhtamaki, a key global provider of sustainable packaging solutions for consumers around the world, donated €600,000 to fund the development and piloting of a river waste collector, invented by the Finnish cleantech start-up RiverRecycle. The collector is an integral part of RiverRecycle’s solution to solve marine waste, one of the biggest global challenges of today. With Huhtamaki’s support, a prototype waste collector was built and tested in
“We believe in protecting food, people and the planet. We also believe that cooperation across the value chain with key stakeholders is needed to address global sustainability challenges, for example such as in this case marine plastics. If we want to drive systemic change, we not only need to support the development and commercialization of innovation that can help stop waste from getting into the oceans, but we also need the monetization of waste and incentivization of local communities to improve their waste management practices,” says
“When operating in a circular economy, cooperation among different players is fundamental to sustainability. Huhtamaki funding enabled us to complete two of the three parts of our journey of transforming plastic waste into a resource, with the positive engagement of affected communities. Huhtamaki’s commitment is an example of how collaboration helps solve global problems such as plastic waste pollution," says
“The Huhtamaki funding enables the adaption of optical sensors and drones in the detection of floating plastic objects and differentiation of plastics from organic material. VTT’s contribution also includes pyrolysis test runs and assessing chemical recycling of the recovered plastic waste fractions. At a broader level we aim to enhance circular economy solutions for the global challenge of plastic waste pollution. In addition to the technology involvement, we also appreciate the collaboration between local partners and communities as an essential part of the successful project implementation,” says
Huhtamaki’s ambition is to have 100% of its products designed to be recyclable, reusable or compostable by 2030. In
‘’We are excited to be a part of this global partnership and the development of the technology enabling us to clean Mithi, the only river that flows through the heart of
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About Huhtamaki
Huhtamaki is a key global provider of sustainable packaging solutions for consumers around the world, enabling wellbeing and convenience. Our innovative products protect on-the-go and on-the-shelf food and beverages, ensuring hygiene and safety, and help prevent food waste. We embed sustainability in everything we do. We are committed to achieving carbon neutral production and designing all our products to be recyclable, compostable or reusable by 2030.
We are a participant in the
With 100 years of history and a strong Nordic heritage we operate in 36 countries and 82 sites around the world. Our values Care Dare Deliver guide our decisions and help our team of 18,200 employees make a difference where it matters. Our 2020 net sales totaled
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