Ibotta and DoorDash Partner to Help Consumers Save on Everyday Purchases
January 07, 2025 at 09:00 am EST
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Ibotta and DoorDash announced a multi-year strategic partnership to provide DoorDash customers with access to Ibotta?s catalog of digital promotions. In joining the Ibotta Performance Network (IPN), DoorDash continues to create value for consumers with personalized promotions and coupons to further save on items in a range of categories including grocery, health and beauty, home improvement, alcohol, and more. For CPG brands, this new partnership creates an enhanced opportunity to reach consumers across DoorDash?s footprint of over 115,000 non-restaurant stores on its Marketplace in North America.
As the leading promotions network in the U.S., the IPN helps brands maximize incremental return utilizing pay-per-sale efficiency and AI-driven optimization while delivering digital promotions at unprecedented scale. Ibotta-provided offers are expected to be live across DoorDash?s Marketplace later this year.
Ibotta, Inc. is a technology company that allows consumer packaged goods (CPG) brands to deliver digital promotions to consumers through a single network called the Ibotta Performance Network (IPN). The Company provides promotional services to publishers, retailers, and advertisers through the IPN, which includes its direct-to-consumer mobile, Web, and browser extension properties and its network of third-party publisher properties. Most of the Company's offers cover products in non-discretionary categories, such as grocery and also works with general merchandise manufacturers in categories, such as toys, clothing, beauty, electronics, pet, home goods, and sporting goods. In addition to providing digital offers for retailers, it also makes the same offers available on its own digital properties, Ibotta D2C. Its technology platform uses an artificial intelligence (AI)-enabled offer engine that is designed to match and distribute the right offer to the right consumer at the right time.
IBOTTA, INC. 
