Intuit Inc. launched Intuit for Education, a new financial literacy program that provides high school teachers and students with free personal and entrepreneurial finance courses. The company also launched the Intuit Hour of Finance Challenge to challenge schools to spend one hour on financial education during Financial Literacy Month in April. Intuit for Education: Available now, Intuit for Education is a free financial literacy program for US high school educators that offers a flexible, interactive curriculum leveraging real-world tools.

Intuit for Education includes comprehensive personal and entrepreneurial finance courses, and features interactive lessons and simulations powered by Intuit products such as TurboTax, QuickBooks, Credit Karma, and Mailchimp. By providing educators with easy-to-use resources to teach essential skills like budgeting, saving, managing credit, and understanding basic finances, the company aims to prepare students to make smart financial choices. Intuit has set a goal to help 50 million students become financially literate, empowered, and confident through their use of Intuit for Education content by 2030.

Intuit for Education includes more than 150 hours of curriculum that is customizable and supports educators by offering free live and on-demand professional development for educators, including webinars and podcasts. Hour of Finance Challenge: As part of Intuit for Education, Intuit announced its first-ever Intuit Hour of Finance Challenge to encourage all schools to spend one hour on financial education during Financial Literacy Month in April. The challenge includes plug-and-play lesson plans based on Intuit for Education curriculum, and an online game designed to teach critical financial concepts such as taxes, credit, and investments.

Intuit Prosperity Quest is an interactive online game that makes financial education fun and relevant for students. This nationwide challenge gives schools a chance to compete against each other to win a celebration worth up to $25,000, $50,000, or $100,000, depending on the school size. Intuit Financial Education Survey: To better understand the experiences of high school students and their relationship with personal finances, Intuit surveyed 2,000 U.S. high school students between March 15 and March 25, 2024.

The survey revealed that 95% of students who receive financial education at school find it helpful, and 85% of all high school students surveyed want financial education at school.