IWG has announced the opening of a new centre in an elegant former cinema situated on Erottaja Square. The centre will operate under the Signature brand, which provides workspaces in the most sought-after locations in the world. The Neo-Renaissance building, protected by Helsinki City Museum, boasts seven storeys and is of significant cultural and historical value. Located in the heart of the city, it has a rich history, having played host to a bank and a theatre as well as Helsinki's first ever "moving picture house" in the 1920s. The space has been sympathetically renovated to create a flexible workspace that includes a main stage in the old theatre area, which will be available for corporate and social events. Period features have been preserved and modern conveniences added to maintain the unique spirit and atmosphere of the property, at the same time as ensuring it has all the features users will expect. Coffee stations, networking areas, telephone booths and printing facilities come as standard on all floors. Close attention has been paid to the interior design of Signature Erottaja, with different colour schemes used on each floor of the building to create a variety of moods. Ergonomic desk set-ups are complemented by solid wood furniture in the space's five meeting rooms and private offices, while a carefully considered arrangement of plants brings brightness throughout the property. Users will be just minutes away from the scenic district's excellent restaurants, cocktail bars and shops. Signature Erottaja is easily reached by tram, while the area also offers plentiful parking facilities.