IXUP Limited announced the signing of a Partner Agreement (Agreement) with Beyonde Ventures Pty Ltd. (Beyonde). The Agreement will see IXUP support Beyonde's customer data marketing activities in New Zealand and the expansion of Beyonde's customer loyalty program data capabilities for its impressive client network. Beyonde will utilise IXUP's market leading secure data engine to deliver privacy enhanced, secure and personalised loyalty offers for and between Beyonde's loyalty program clients. Beyonde will establish a New Zealand instance of the IXUP Platform to meet any client data sovereignty requirements; will take on the role as IXUP's Partner and Master Reseller for the New Zealand market; and will provide a Software-as-a-Service (SaaS) and Platform-as-a-Service (PaaS) offering of the IXUP Secure Data Engine. The Agreement will have an effective rolling 2-year term from the date of execution, being 23 November 2021. The Opportunity: Beyonde is well positioned to deliver customer loyalty programs in New Zealand (including in financial services, travel, retail, telecommunications and utilities) and, via partnership with IXUP, will be able to provide its customers with the ability to collaborate in a privacy enhanced manner in order to generate more valuable and personalised offers, whilst maintaining control and security of their client's data. For completeness, the Company wishes to provide the following additional information in relation to the Agreement: Term of 2 years; Parties to bear their own costs; Revenue Share: IXUP to receive 70% of the fees (net of charges and taxes) collected from private data collaboration projects and associated customer insights to customers and software resale in New Zealand, with Beyonde to retain 30%; Termination provisions provide for breach and/or noncompliance; and Terms are otherwise commercial in confidence and subject to strict confidentiality provisions.