IZEA Worldwide, Inc. and PlaceIQ announced that companies are working together to bridge the online/offline gap in media attribution. Even as states emerged from the depths of the pandemic, retailers were confronted with the new duality of curbside pickup and in-store visitation. They sought IZEA and PlaceIQ to help identify and reach the right customers - and to prove that those customers took offline action, resulting in campaigns that are driving measurable lift.