Japan Tobacco : JT Receives Approval to Amend Retail Prices of Tobacco Products in Japan in Response to a Planned Excise Tax Increase

FOR IMMEDIATE RELEASE

Tokyo, August 13, 2021

JT Receives Approval to Amend Retail Prices of Tobacco Products in Japan

in Response to a Planned Excise Tax Increase

Japan Tobacco Inc. (JT) (TSE:2914) today announces that it has received approval from the Ministry of Finance for its application dated July 30, 2021 to amend retail prices of its Japanese tobacco products.

The new retail prices will be effective on October 1, 2021 for a total of 173 products, including 127 cigarette products, 18 cigarillo products, three pipe tobacco products, three cut tobacco products, 22 snuff tobacco products.

JT will strive to continue to improve the quality of its products and services, to exceed the expectations of its consumers.

The retail price amendments are already included in the 2021 consolidated forecast announced on July 30, 2021.

Cigarettes		Unit: JPY
Representative Products	Current Price	New Price
Natural American Spirit (20)	570	600
Seven Stars and Peace (20)	560	600
MEVIUS	540	580
Pianissimo	540	570
Winston (CASTER and CABIN)	500	540
Camel	450	460
Cigarillos		Unit: JPY
Representative Products	Current Price	New Price
Camel Cigars	400	500
Wakaba Cigars	410	500
Echo Cigars	400	500
Camel Cigars (Slim)	380	490

• In Japan, under the Tobacco Business Act, list prices for any tobacco products must be approved by the Ministry of Finance. Retailers are permitted to sell tobacco products only at list prices approved by the Minister of Finance.
• Details of the retail price amendment are shown in the Appendix.
• This document has been prepared for the purpose of providing fair information to investors.

It is not for the purpose of promoting sales to customers or promoting smoking.

###

Japan Tobacco Inc. is a leading international tobacco company with operations in more than 130 countries. With approximately 58,000 employees, it manufactures and sells some of the world's best-known brands including Winston, Camel, MEVIUS and LD. The JT Group is committed to investing in Reduced-Risk Products (RRP) and currently markets its heated tobacco products under its Ploom brand and various e-cigarette products under its Logic brand. The Group is also present in the pharmaceutical and processed food businesses. For more information, visit https://www.jt.com/.

Contacts:	Dinesh Babu Thotakura, General Manager
	Momoko Kanno, Associate Manager
	Media and Investor Relations Division
	Japan Tobacco Inc.
	Tokyo: [phone]
	E-mail: [e-mail]

(Appendix)

Details of the retail price amendments

	No.			Category			Name			Current			New			Number of units /
							Price			Price			weight per pack
1			Cigarettes		Mevius	540		580		20
2			Cigarettes		Mevius Box	540		580		20
3			Cigarettes		Mevius 100's Box	540		580		20
4			Cigarettes		Mevius Lights	540		580		20
5			Cigarettes		Mevius Lights Box	540		580		20
6			Cigarettes		Mevius Lights 100's Box	540		580		20
7			Cigarettes		Mevius Super Lights	540		580		20
8			Cigarettes		Mevius Super Lights Box	540		580		20
9			Cigarettes		Mevius Super Lights 100's Box	540		580		20
10			Cigarettes		Mevius Extra Lights	540		580		20
11			Cigarettes		Mevius Extra Lights Box	540		580		20
12			Cigarettes		Mevius Extra Lights 100's Box	540		580		20
13			Cigarettes		Mevius One	540		580		20
14			Cigarettes		Mevius One Box	540		580		20
15			Cigarettes		Mevius One 100's Box	540		580		20
16			Cigarettes		Mevius 100's Slim Box	500		530		20
17			Cigarettes		Mevius Super Lights 100's Slim Box	500		530		20
18			Cigarettes		Mevius One 100's Slim Box	500		530		20
19			Cigarettes		Mevius Gold 6	540		580		20
20			Cigarettes	Mevius Gold One 100's	540		580		20
21			Cigarettes		Mevius Gold Impact One 100's	540		580		20
22			Cigarettes		Mevius Gold Impact 6 100's Slim	500		530		20
23			Cigarettes		Mevius Gold Impact One 100's Slim	500		530		20
24			Cigarettes		Mevius Premium Menthol FROZEN 8	540		580		20
25			Cigarettes		Mevius Premium Menthol FROZEN 5	540		580		20
26			Cigarettes		Mevius Premium Menthol FROZEN One	540		580		20
27			Cigarettes		Mevius Premium Menthol FROZEN One 100's	540		580		20
28			Cigarettes		Mevius Premium Menthol Option Purple 8	540		580		20
29			Cigarettes		Mevius Premium Menthol Option Purple 5	540		580		20
30			Cigarettes		Mevius Premium Menthol Option Purple One 100's	540		580		20
31			Cigarettes		Mevius Premium Menthol Option Purple 5 100's Slim	500		530		20
32			Cigarettes		Mevius Premium Menthol Option Purple One 100's Slim	500		530		20
33			Cigarettes		Mevius Premium Menthol Option Yellow 8	540		580		20
34			Cigarettes		Mevius Premium Menthol Option Yellow 5	540		580		20

	No.			Category			Name			Current			New			Number of units /
							Price			Price			weight per pack
35			Cigarettes		Mevius Premium Menthol Option Yellow One 100's	540		580		20
36			Cigarettes		Mevius Premium Menthol Option Red 8	540		580		20
37			Cigarettes		Mevius Premium Menthol Option Red 5	540		580		20
38			Cigarettes		Mevius Premium Menthol Option Red One 100's	540		580		20
39			Cigarettes		Mevius Premium Menthol Option Muscat Green 5 100's Slim	500		530		20
40			Cigarettes		Mevius Premium Menthol Option Muscat Green One 100's Slim	500		530		20
41			Cigarettes		Mevius LBS Yellow 5	540		580		20
42			Cigarettes		Mevius Premium Menthol Tablet Ice Mocha 5	540		580		20
43			Cigarettes		Mevius Premium Menthol Tablet Straight Mint 5	540		580		20
44			Cigarettes		Seven Stars	560		600		20
45			Cigarettes		Seven Stars Box	560		600		20
46			Cigarettes		Seven Stars 10 Box	560		600		20
47			Cigarettes		Seven Stars 7 Box	560		600		20
48			Cigarettes		Seven Stars 4	560		600		20
49			Cigarettes		Seven Stars Menthol 12 Box	560		600		20
50			Cigarettes		Seven Stars Menthol 5 Box	560		600		20
51			Cigarettes		Winston Caster White 5	500		540		20
52			Cigarettes		Winston Caster White 5 Box	500		540		20
53			Cigarettes		Winston Caster White 3	500		540		20
54			Cigarettes		Winston Caster White 3 Box	500		540		20
55			Cigarettes		Winston Caster White One Box	500		540		20
56			Cigarettes		Winston Caster White One 100's Box	500		540		20
57			Cigarettes		Winston Cabin Red 8 Box	500		540		20
58			Cigarettes		Winston Cabin Red 8 100's Box	500		540		20
59			Cigarettes		Winston Cabin Red 5 Box	500		540		20
60			Cigarettes		Winston Cabin Red 2 Box	500		540		20
61			Cigarettes		Winston Cabin Red One 100's Box	500		540		20
62			Cigarettes		Winston Compact Blue 6 Box (18)	430		450		18
63			Cigarettes		Winston Compact Blue 3 Box (18)	430		450		18
64			Cigarettes		Winston Compact Blue One Box (18)	430		450		18
65			Cigarettes		Winston Inazma Menthol 8 Box	500		530		20
66			Cigarettes		Winston Inazma Menthol One 100's Box	500		530		20
67			Cigarettes		Winston Sparkling Menthol 5 Box	500		530		20
68			Cigarettes		Winston Sparkling Menthol One 100's Box	500		530		20
69			Cigarettes		Winston	500		530		20
70			Cigarettes		Caster Premium Vanilla 5 Box	540		580		20

	No.			Category			Name			Current			New			Number of units /
							Price			Price			weight per pack
71			Cigarettes	Hope (10)	280		300		10
72			Cigarettes		Hope Lights	280		300		10
73			Cigarettes		Hope Super Lights	280		300		10
74			Cigarettes	Hope Menthol	280		300		10
75			Cigarettes		Peace (50)	1400		1500		50
76			Cigarettes		Peace (10)	280		300		10
77			Cigarettes		Peace (20)	560		600		20
78			Cigarettes		Peace Lights Box	560		600		20
79			Cigarettes		Peace Super Lights Box	560		600		20
80			Cigarettes		Peace Aroma Royal 100's Box	600		640		20
81			Cigarettes		Peace Aroma Crown 100's Box	600		640		20
82			Cigarettes		Peace Aroma Infinity	590		630		20
83			Cigarettes		Camel Box	450		460		20
84			Cigarettes		Camel Lights Box	450		460		20
85			Cigarettes		Camel Lights Box*1	450		460		20
86			Cigarettes		Camel One 100's Box	450		460		20
87			Cigarettes		Camel Menthol Box	450		460		20
88			Cigarettes		Camel Menthol Lights Box	450		460		20
89			Cigarettes		Camel Menthol One 100's Box	450		460		20
90			Cigarettes		Camel Menthol Berry Capsule Box	450		460		20
91			Cigarettes		Camel Menthol Berry Capsule Lights Box	450		460		20
92			Cigarettes		Salem Lights Box	540		570		20
93			Cigarettes		Natural American Spirit Organic Leaf Turquoise	570		600		20
94			Cigarettes		Natural American Spirit Organic Leaf Gold	570		600		20
95			Cigarettes		Natural American Spirit Organic Leaf One	570		600		20
96			Cigarettes		Natural American Spirit Perique Box	570		600		20
97			Cigarettes		Natural American Spirit Organic Mint (14)	400		420		14
98			Cigarettes		Natural American Spirit Organic Mint Light (14)	400		420		14
99			Cigarettes		Natural American Spirit Organic Mint Ultra Light (14)	400		420		14
100			Cigarettes		Natural American Spirit Organic Mint One (14)	400		420		14
101			Cigarettes		Natural American Spirit Light	570		600		20
102			Cigarettes		Natural American Spirit Ultra Light	570		600		20
103			Cigarettes		Pianissimo Aria Menthol	540		570		20
104			Cigarettes		Pianissimo Pétil Menthol	540		570		20
105			Cigarettes		Pianissimo Fram Menthol	540		570		20
106			Cigarettes		Pianissimo Lucia Menthol	540		570		20