JetBlue announced that Stephanie Evans Greene has been appointed senior vice president, marketing and brand. In this role, she will lead the airline?s advertising, marketing, product development as well as digital commerce strategy, brand strategy, and customer strategy. She will report to JetBlue?s president, Marty St.

George, and be part of the company?s senior leadership team. Greene brings more than 25 years of marketing and brand leadership experience, having guided growth strategies and high-impact campaigns for major travel, luxury, wellness, and tech brands. She?s held senior marketing roles at Carnival Cruise Line, Google, Hearts on Fire, and AirSculpt?and earlier in her career, led major client accounts at the global agencies Arnold Worldwide and Ogilvy.

Greene is a graduate of Boston College.